Lookalike Audiences - a lot like cloning your most desirable customers (but without those nasty, Jurassic Park style side effects). What does Facebook's recently-added value-based tool mean for your business?
Famous pets have taken Instagram by storm. What can the likes of Grumpy Cat and Doug the Pug teach us about marketing? As it turns out, a lot.
It should come as no surprise that weather can affect your business, especially if you have a brick and mortar establishment—but you don’t need to have a physical location to adjust your marketing strategy.
Twitter isn’t just a source of iconic content. Companies are changing how they engage with the platform. If you think Twitter is going out of style, think again.
Or: how Zuckerberg & Co. have changed the digital marketing game to help you better understand your target audience.
Over the past few months, non-profits have pushed their marketing efforts into high gear. And we’re taking notice.