5 Tips to Help You Ace Your Next Digital Marketing Phone Interview
877-655-8227

Blog

5 Tips to Help You Ace Your Next Digital Marketing Phone Interview

Manager, Business Operations
May 3, 2017

If you’re like most millennials, you only answer your phone when your Postmates delivery is outside your apartment. The idea of a phone interview might leave you feeling tongue-tied. Never fear!

Whether you're a recent grad looking to make a name for yourself in digital marketing or you’re a current student on that internship grind, we’re here to help.

The first hurdle is submitting a killer resume. Make sure to review our digital marketing resume tips before applying. If you nail the resume portion, the phone interview is a common next step.

Don’t stress out over your next digital marketing phone interview. Instead of turning your cell on airplane mode, check out these 5 tips—you’ll be feeling phone-interview-ready in no time.

 

1) Always answer professionally

As someone who interviews many candidates on the phone, one of my pet peeves is being greeted with “Hello...?” when I call for an interview. You may not recognize the phone number, but you did know this interview was coming, right?

Answer the phone with your name so the interviewer is confident about speaking to the right person. This avoids that dreaded awkward back-and-forth and makes you feel more comfortable right away. Plus, it gives you some professionalism points in the very first seconds of the phone interview.

 

2) Strong communication skills make a difference

Phone interviews are often used to screen candidates for communication skills. If you’re able to charm in in-person interviews, but have trouble chatting up an interviewer on the phone, practice, practice, practice.

Make your mom pretend to interview you over the phone. (You know she’ll eat it up. Besides, you should be calling your mom more anyway.)

Ensure that you clearly communicate your relevant experience, educational background, and why you’re interested in the position. Practice answering basic interview questions in clear, concise language.

Insider tip: Make a cheat sheet of highlights you know you want to hit. Not only will this help you feel more confident in your answers, but it prevents that awful feeling you get after you’ve hung up and realized that you never mentioned that you’re Google AdWords certified.

 

3) Connect the dots

Whether your previous experience is bussing tables at Beatrix or interning at a major marketing agency, you should be able to connect the skills you’ve picked up to the position you’re applying for.

Here’s a rundown of how you can connect the dots:

  • If you don’t have previous digital marketing work experience, highlight relevant coursework instead.
  • If you already have marketing experience, be prepared to share specifics about what you learned.
  • If you have previous experience with clients, sharing specific metrics around improvements that you made for them will set you apart from other candidates.
  • If you don’t have any previous digital marketing experience, an analytical background and a genuine interest in learning can go a long way.

 

4) Social media isn’t digital marketing

Yes, you obsessively use Facebook, Instagram, Twitter and Snapchat, but that doesn’t necessarily make you a digital marketing expert.

Learn the difference between social media marketing and digital advertising before the interview.

Our blog is a great place to launch your digital marketing education. Why not start with this foolproof guide to AdWords and Facebook conversions by our resident social advertising expert and bitmoji advocate, Eric Yarnik?

If you’re looking for more resources, the Moz blog offers excellent digital marketing primers.

 

5) Always, always, always ask questions

So you’ve made it through the interview questions and you think you’ve finally found your confident phone voice. Nice job!

But the interview isn’t over yet. Make sure to finish strong with a couple of well-thought-out questions. (Even if you think it’s a question that everyone asks, that doesn’t mean that you shouldn’t. Always ask what the company culture is like!)

Plus, a couple of unique questions indicates genuine interest and shows the interviewer that you’re thinking seriously about the role.

                      

--

If you follow these tips, you’re well on your way to passing your next digital marketing phone interview with flying colors. Looking for a job? Check out our open positions.

Manager, Business Operations
Rachel originates from Kansas City, Missouri (go Royals!). She grew up riding her horse Tinkerbelle and she has a secret knack for making really authentic puppy noises. Two of her greatest wishes? Driving a Tesla and becoming fluent in Russian.
"What I love most is the way Perfect Search does business: full transparency and a high-level of on-going communication in determining performance goals and reviewing progress towards those goals with very detailed reporting."
Ryan Rouse

Tweets

Perfect Search Media
6h

RT : Amazon is working on smart glasses to house Alexa AI, says FT

Perfect Search Media
10h

71% of customers feel disengaged. Make sure your business is engaging--and retaining!--your clients. Read this.

Perfect Search Media
13h

Do you mix up Panda & Penguin? Get all the algorithm updates straight with help from this guide.

Perfect Search Media
1d

Unchecked, self-reported user data + an algorithm = significant issues for . Thoughts?

Perfect Search Media
1d

RT : The Anatomy of a $97 Million Page: A CRO Case Study by Jasper Kuria

Perfect Search Media
2d

Don't forget about your old . It's time to brush it off and breathe some new life into it. Here's how.

Perfect Search Media
2d

Celebrating with the best 🍔 from .

Perfect Search Media
2d

The battle of the ridesharing apps continues. Google might invest in .

Perfect Search Media
5d

Congrats to Eric for constructing the most functional paper airplane and Justin for crafting the ~flyest~ paper air…

Perfect Search Media
5d

Is your business prepping for Q4? You might need some help allocating your budget. Read this.

Perfect Search Media
5d

Pumped for the new wireless charging? Forgetting your charger might be a thing of the past.

Perfect Search Media
6d

We had our inaugural Perfect Search paper airplane contest today. Tune in tomorrow to find out who won...

Perfect Search Media
6d

RT : The Beginner’s Guide to Structured Data for SEO: How to Implement [Part 2] By…

Perfect Search Media
6d

On the hunt for a new job? Make sure your online presence is in tip-top shape. Check out our post for some advice!

Perfect Search Media
1w

Links are a hugely important ranking signal for . Strong backlink profile = strong showing in the SERP.

Perfect Search Media
1w

Missed yesterday's event? Get the scoop on the iPhone X, face ID & more with this rundown from .

Perfect Search Media
1w

New season, newfound obsession with Pumpkin Spice Lattes, new PSM team spotlight. Get to know Courtney!

Perfect Search Media
1w

RT : Wireless charging will be available on the iPhone 8

Perfect Search Media
1w

Always wanted a .pizza domain? Go for it! Just make sure you read this article first.

Perfect Search Media
1w

We had a blast volunteering at with !

Perfect Search Media
1w

Fascinating article on how Google plays a role in addiction treatment--and why that can be flawed.

Perfect Search Media
1w

RT : E-Commerce Benchmark KPI Study 2017: 15 Essential Takeaways By:

Perfect Search Media
1w

Old and old customers are marketing gold. Find out how you can make the most of them here.

Perfect Search Media
1w

Bigger isn't always better. confirms that large sites don't get higher SERP rankings.

Perfect Search Media
1w

to Wisconsin sunsets, summer, team float trips, and Quinn's super reflective hat.

Perfect Search Media
1w

RT : How to Diagnose Pages that Rank in One Geography But Not Another - Whiteboard Friday By…

Perfect Search Media
1w

Did you know has its own platform? Read this article to find out why they might have a leg up.

Perfect Search Media
2w

Yes, another article about how might have inaccurate measurements. (But the U.S. Census Bureau might too.)

Perfect Search Media
2w

RT : 20 of Google’s limits you may not know exist by

Perfect Search Media
2w

Our CEO was featured in . Check it out & learn how Perfect Search was founded!

Find us on Facebook

RT : Amazon is working on smart glasses to house Alexa AI, says FT