2015 | Perfect Search Media
877-655-8227

2015

December 31, 2015
Here’s a primer of the most common digital advertising channels so you can make your paid search advertising strategy a little more perfect.
By The Perfect Search Business Development Team
December 10, 2015
In the summer of 2013, the Perfect Search team was struck by curiosity--curiosity over what online products and services people searched for in their day-to-day life. Check out our data and infographic below. Discover what online products your 2013 self might have been searching for.
November 24, 2015
When faced with a myriad of digital marketing data, a PPC newbie will likely feel fairly overwhelmed—I sure did. But stress not, Excel pivot tables are here to help! Whether crafting a report for a client or analyzing what ad text outperforms the rest, pivot tables can help you present and analyze the data in a tidy and logical manner.
November 20, 2015
While they may be known for their Netflix binge-watching and hipster aesthetic, millennials make up a group of emerging consumers that your advertising campaign should pay attention to. If you’re one of many business owners asking yourself how to reach these seemingly apathetic, traditional-advertising-hating young folk, then you’ve come to the right place.
November 17, 2015
The other day I was looking at one of my search accounts that had fallen into an unusual slump. I was checking the normal key metrics—clicks, impressions, CTR, conversion rate—trying to figure out what went wrong. I was stumped. Then, I remembered the decision tree.
November 12, 2015
Over the years, Search Console has become more important to webmasters as well as the Search Engine Optimization (SEO) community. The best way to familiarize yourself with Search Console is to dive right in and create a free account. The more time you spend exploring Search Console, the easier it will be to understand how search engines perceive and configure websites.
November 9, 2015
Last April, I scared my friends into thinking I was a crazy person because I had discovered a passion for something rare. No, not season 11 of The Bachelor. Data visualization.
"The team demonstrates great knowledge in their SEO/PPC strategies by driving more traffic through international & local targeting, A/B testing, and landing pages."
Vinnie Frederico

Tweets

Perfect Search Media
6h

It's time for a spring refresh. Why not clean up your site's with audit tips from

Perfect Search Media
1d

RT : While you weren't watching, the Senate voted to gut rules protecting your internet privacy

Perfect Search Media
1d

The SERP is going under an extreme makeover in the US & Brazil. are *probably* going to be a thing.

Perfect Search Media
1d

What's more 90's than frosted tips? People were afraid to put credit card info online. Not true anymore.

Perfect Search Media
2d

RT : We tried to post fake news on Facebook, this is what happened

Perfect Search Media
2d

While single page sites are great for experience, they're not the best for . Here's why.

Perfect Search Media
2d

Are you competing with yourself on ? Don't be. Here's how to fix that.

Perfect Search Media
3d

Finding a perfect match is always hard. is making it even harder by diluting exact match keywords.

Perfect Search Media
3d

Take a break from watching at your desk. Read about & the big dance instead.

Perfect Search Media
3d

RT : Helpful Tips for Doing Search in a Low-Volume Niche by

Perfect Search Media
4d

isn't done in a day--but there are a few items you can churn out quickly. Helpful tips from

Perfect Search Media
4d

OK . Glad you removed the audio ads from Google Home so fast. Hopefully that won't become a thing.

Perfect Search Media
5d

What do you do when you're tryna slide into those DMs without being weird? 's got answers:

Perfect Search Media
5d

If your business isn't already getting hyperlocal, now's the time:

Perfect Search Media
5d

Don't panic if your view-through conversion metrics seem to nosedive next week!

Perfect Search Media
5d

Pro-tip: they use a local angle for each of their six markets

Perfect Search Media
6d

Awkward… Google's metrics aren't as accurate as you might think:

Perfect Search Media
6d

Time to remove some of the mystery of :

Perfect Search Media
6d

If you've ever fallen into a black hole of Wikipedia pages, you'll love Google's "People Also Ask" feature:

Perfect Search Media
6d

Constantly feeling pressed for time? Do yourself a favor with these tips:

Perfect Search Media
1w

The line between and is getting blurry:

Perfect Search Media
1w

Bidding on your brand, remarketing, and more: here are 5 strategies to use in 2017

Perfect Search Media
1w

You might have heard about blockchain in relation to , but it has potential too:

Perfect Search Media
1w

ICYMI, Mac users: there is finally a version of Editor for you

Perfect Search Media
1w

TV networks are good at more than just creating hit shows:

Perfect Search Media
1w

Particularly relevant for after the Facebook ad views debacle: what defines a "view" anyway?

Perfect Search Media
1w

Facebook Live is about to get realer than ever:

Perfect Search Media
1w

Thought you knew ? It's all about bot-to-bot marketing now:

Perfect Search Media
1w

We can't pretend we wouldn't use this just to find every cat in a video:

Perfect Search Media
1w

You might want to live in forever, but says email marketing is stepping it up this year:

Find us on Facebook

It's time for a spring refresh. Why not clean up your site's with audit tips from