Dylan’s had never tested Facebook campaigns focused on driving purchases through the website. Since Easter is one of their busiest seasons, they wanted to increase e-commerce revenue through new, targeted digital marketing efforts.
- 14.02% increase in YOY total revenue
Many shoppers change their habits in accordance with what e-commerce discount codes are available. Perfect Search worked with this department store to discover if promo codes or auto-applied discount codes were more effective at improving the site’s e-commerce performance.
- 96% more transactions
- 127% more revenue
iGive wanted to drive email registrations from Facebook ads at an affordable rate. Because there was a huge variance in the average lifetime value of a customer, they wished to acquire new users at a less than $10 cost per conversion.
- 61.6% decrease in costs
Paro launched its marketplace in 2016 and did not have a lengthy keyword portfolio. They wanted to expand their organic reach and capture long-tail keyword ranking opportunities.
- 81% increase in keyword portfolio
Epicodus wanted to increase the number of applications and email signups for their coding classes. To achieve this goal, we focused on testing, optimizing, and expanding their AdWords Search campaigns.
- 96.4% increase in email sign-ups
"Perfect Search has been very responsive to our changing needs."
At the beginning of their engagement with Perfect Search, this wedding photography and videography company wanted a more refined and manual search and social advertising strategy that would increase efficiency and volume of leads.
- 64% increase in conversion rate
Due to issues with spammy calls and leads, Perfect Search had to change the primary KPI to website visits, while using conversions as a secondary KPI.
- 18% increase in CTR
- 88% higher call rate
The majority of The Motley’s product page title tags had been either dynamically updated or filled with outdated keywords. This meant that products were not competitively positioned with current keywords that users typically searched for.
- 100% or more organic traffic increases of top 14 products
Film Academy wanted to improve its search rankings for core terms and increase overall traffic to the site.
- 149% increase in year-over-year organic traffic.
SaveOn Medical’s conversion volume was consistently low and conversion efficiency was subpar according to the cost per conversion target.
- 149% increase in year-over-year organic traffic.
“Working with Perfect Search has been an amazing learning experience for us, helping us to reach more patients across the country.
Film Academy wanted to improve its Google rankings for core terms and increase overall traffic to the site.
- 31.82% increase in YOY organic traffic
Packback wanted to gain more online visibility while maintaining cost per conversion goals. They also wanted to receive as many affiliate clicks as possible while maintaining a cost per conversion under $4.50.
- 60% decrease in CPA
Buckler’s Remedy was a brand-new website with a handful of pages and a small keyword portfolio. They wanted to expand their keyword rankings and increase monthly organic traffic.
- 183% increase in keyword ranking
When Perfect Search started working with NYCDA, it was a newer coding academy that didn’t have success in their previous digital marketing efforts. They wanted to increase leads and enrollments for their part-time and full-time courses.
- 40% decrease in YoY cost-per-lead
Perfect Search worked to drive relevant users to the Gage Diamonds website and to increase the total number of conversions on the site. Conversions included actual purchases as well as micro-conversions like account creation and additions to the shopping cart.
- 571% increase in total CTR
"What stands out about Perfect Search is how they take into account the full needs of our business and website."
Perfect Search worked with Epicodus to drive more applications and email sign-ups for their Portland and Seattle classes.
- 29% increase in CTR
- 39% increase in conversion rate
"We appreciate their dedication to clear, transparent communication and their ability to work with multiple members of our team."
NYCDA is a newer coding academy that didn’t have success in their previous digital marketing efforts. They needed to increase leads and enrollments for their part-time and full-time course offerings in New York City.
- 40% decrease in CPL
- 78% increase in conversion rate
Auto Transport’s goal was to scale online quotes while still maintaining a profitable projected cost-per-acquisition (CPA).
- 118% increase in impressions month over month
Columbia University had three different School of Social Work sites, which negatively impacted user experience. The separate sites were also competing for organic traffic.
- 26% increase in YOY traffic
DiscountMags came to us from another agency. This agency had been using an automated bid management system that optimized for profit through an API. DiscountMags was also looking for ways to grow their business.
- 323.7% increase in purchase orders