2021 dramatically changed how third-party cookies are able to track users and these changes are here to stay. If you haven’t paid attention to the news, it’s time to listen up - the loss of third-party cookies affects advertising strategy on all digital platforms.

Students often look at schools years before they actually enroll. Like Drake pining for Rihanna, they're playing the long game. 

Facebook collects data on people’s likes and dislikes, locations, and so much more. This is advertiser gold since it allows you to target users in a highly focused way.

If you thought Snapchat advertising isn’t right for your business, think again. The new self-service Ads Manager is here. 

Don’t let writer’s block get the best of you. Want to keep your Facebook ad copy fresh and engaging? Try something new.

Here are 5 handy tips on how to optimize your online presence when searching for a new job. If you follow these guidelines, you’ll boost your chances of hearing back from your potential dream job.

These days digital marketing is just as much "by the people," as it is "for the people." Just because the internet didn't exist in Abe Lincoln's time doesn't mean it doesn't apply.

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