Digital Marketing Blog | Industry Trends & News | Perfect Search
Kayla Hammersmith's picture
September 21, 2017

The higher education decision journey has gone digital. Learn from 3 marketing professionals who work at universities across the United States.

Tim Wagner's picture
September 20, 2017

Wondering how you can increase your client relationships and retain B2B clients? We’ve identified two effective ways your B2B business can build its retention muscles.

The Perfect Search Team Appreciation Society's picture
September 12, 2017

So you've already been re-introduced to the pumpkin spice latte. But have you met Courtney Culligan? 

September 8, 2017

Older content can be seen by Google as more authoritative than newer content and it’s cheaper to retain old (A.K.A. loyal!) customers than to attract new customers.

Rachel Lehn's picture
September 5, 2017

Here are 5 handy tips on how to optimize your online presence when searching for a new job. If you follow these guidelines, you’ll boost your chances of hearing back from your potential dream job.

Courtney Culligan's picture
August 31, 2017

Don't be frightened by what's hiding in your site's XML sitemap. Here are 3 reasons why you need to regularly crawl the sitemap.  

What our clients say

"The Perfect Search Media team members are passionate, communicate well, and are available when I need questions answered." …"
Kenneth Knotts
Director of Marketing

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Wishing a happy belated birthday to Stephanie, Manager of SEO & Content! Thanks for being you (and for picking…

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Updating your marketing budget is tedious but oh-so-worth it. Just like folding your clothes according to Marie Kon…

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RT : 5 takeaways from ’s Q4 2018 earnings for search marketers by

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RT : How to Identify and Tackle Keyword Cannibalisation in 2019  by

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Happy Valentine's Day! Celebrate with some chocolate (yes, before lunch, why not) and our digital marketing valenti…

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UGC is a total time-saver. Is your UGC plan TBD? Okay, we'll stop with the acronyms. Learn how to use user-generate…

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Check out our latest guest post on the Digital Agency Network! Catch up on everything that's changed within Google…

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Imagine your life without your iPhone. Now, imagine that times a thousand. Discover what it's like to go about your…

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Brainstorming ways to improve your site? We're here to help. Our Director of SEO & Content Justin has 5 ways you ca…

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Are you a podcast fiend? If you listen while you're commuting, washing dishes, or brushing your teeth, you probably…

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RT : Using STAT for Content Strategy - Whiteboard Friday by

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In case you missed it, we're up for an award! No, not an Oscar. But still! We're excited.

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Whether you're a true romantic or you're a die-hard Valentine's Day hater, we think you'll have a soft spot for our…

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Keep your eyes peeled for an updated Domain Authority metric next month! Moz is updating its famous DA score. Here'…

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We're thrilled to share that Perfect Search is on the shortlist for Small Interactive Agency of the Year!…

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RT : Which Super Bowl commercial was your favorite?

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Have you heard? Reddit just announced CPC bidding. Would you upvote this new ad strategy?

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We braved the cold and had a great time at the yesterday!

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Bundle up and come say hi to us at the from 1-4 PM in Norris today!

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Hope you're all staying warm today! If you're looking for something to read while cozying up under a blanket (or tw…

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Wishing a very happy one year work anniversary to Business Development Associate Andrew! Thanks for lighting up our…

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Hey, Northwestern! Perfect Search will be at the this Wednesday. Escape the cold,…

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RT : Uncovering SEO Opportunities via Log Files by

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Looking for a new job in digital marketing? Our Manager of Employee Engagement & HR Nicole has some advice for you.

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Want to get *famous*? (Kind of.) Google itself has shared advice on how to rank in Google News. Keep these tips in…

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RT : How to Implement a National Tracking Strategy by The Moz Team

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1mo

You might have stellar search ad copy--but you need to have a stellar landing page to back it up, too.

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Seems like people got some pretty good holiday gifts this year. Holiday shopping revenue increased 16.5% from 2017…

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SEO and UX are *so* closely related--especially in 2019. Our Director of SEO & Content Justin has 5 suggestions for…

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Wishing Nicole, our Manager of HR & Employee Engagement, a very sweet birthday! Thanks for the adora…

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