Digital Marketing Blog | Industry Trends & News | Perfect Search™

In the world of SEO, what people search for online matters. To search engines today, though, that’s an understatement. Why?

Enter: semantic search. 

Landing page design tips

Let’s get real. There are a lot of elements to consider when creating a landing page. 

Google Ads

A few months ago, Google announced the end of AdWords and the introduction of new brands: Google Ads, Google Marketing Platform, and Ad Manager.

Google College Search

Check out our handy-dandy guide to the new Google College Search knowledge panel feature.

Google Chrome 68

In case you missed it, Google’s been pushing for HTTPS updates for a while now.

YouTube Sponsorship

YouTube audiences don’t tolerate insincere sponsorships from content creators. They came to YouTube for videos from real people—and breaking that trust has consequences.

Facebook and Instagram time tracking

Facebook & Instagram rolled out a time-tracking feature. Finally, something that tells us how much time we've spent scrolling...

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