Digital Marketing Blog | Industry Trends & News | Perfect Search™
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Remarketing and retargeting are essential ad tools for reminding potential customers about your business. Learn the difference between the two and how to apply both strategies with this blog!
In part one of our “Uncovering UX” series, we’ll walk through how news and content sites can capitalize on Google’s UX tips, rank higher, and create a mobile site that users love to visit. Check out our 6 steps to a better user experience!
Dynamic product ads, an offering from Facebook, are a low hanging fruit that every e-commerce business should prioritize in their strategy. These ads are both easy to set up and highly powerful––whether you’re retargeting past visitors or prospecting for new ones.
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When it comes to ensuring that your site is in tip-top shape, one of the cornerstones of technical SEO is optimizing your site’s internal linking. Here are 3 factors to consider when it comes to auditing your site’s internal linking strategy.
Google Display offers unique, extensive, and detailed targeting for brands and advertisers. Learn how to take advantage of all the internet has to offer, here.
Having a fine-tuned backlink profile is an important part of maintaining site health and establishing domain and page authority. Learn more in our guide, here!
Paid search ads are a powerful tool for any business to capture customers as they are searching for your product. Learn more about this & how we can help, too!

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