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PPC Analyst - Miami
What's This All About?
Perfect Search Media currently has a top tier client who is looking to fill a PPC Analyst position in Miami.
The PPC Analyst is responsible for the planning, strategy, and execution of paid search engine marketing and social media advertising campaigns.
To achieve success in this role, applicants must have the ability to quickly learn and successfully utilize PPC platforms and tools to analyze, optimize, and communicate data. PPC Analysts will be expected to manage online campaigns across a number of channels including Google, Bing, Facebook and more.
The best Perfect Search employees are quick learners, creative problem solvers, and superior communicators.
What You'll Do
- Research, plan, and create ad accounts
- Work expertly within Google Ads, Bing Ads, Facebook Ads, and others
- Analyze key metrics, discern key findings, and optimize to drive successful outcomes in accounts
- Advanced data analysis in Microsoft Excel
- Work to create concise ad copy
- Create weekly/monthly reports with analysis of campaign performance along with recommendations for improvements
- Understand company objectives and business goals to identify current campaign optimization and expansion opportunities
- Keep up-to-date on emerging online marketing strategies, tools, and best practices
What You Need
- 1-3 years of experience in digital marketing
- Highly analytical and strong critical thinking skills
- Microsoft Excel experience
- Strong written and verbal communication skills
- A close eye for detail with the ability to see how pieces fit into the overall picture
- Results-driven work ethic and proven ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment
- Ability to work both independently and in a team-oriented environment
- Knowledge of Google products and other digital marketing analytics tools is preferred
Lifestyle Perks
- Unlimited vacation days
- Work-from-home (WFH) Fridays
- WFH the week between Christmas and New Year’s
- WFH the Monday after Lollapalooza (A.K.A when you need it the most)
- WFH Election Days
- Flexible schedule
- Weekly team-building
- Birthday treats (go wild!)
- The ability to DJ in the office
- Volunteer opportunities
- Fitness challenges
- Quarterly social events
- Quarterly ping-pong tournaments
Employee Perks
- Medical premiums covered at 85%
- Dental premiums covered at 100%
- Vision, life, and AD&D premiums covered at 100%
- 401(k) plan with matching
- Commuter benefits
- Gym membership reimbursement
- Sponsored mentorship opportunities
- Opportunities to pursue company-sponsored education
- Employee recognition program
Location Perks
- Prime River North location
- A short walk from the Grand Red Line station
- Access to a beautiful courtyard, perfect for lunch on nice days
- Near Jewel, Trader Joe’s and the Post Office
- Too many lunch options (Eataly, Shake Shack, Sweetgreen, Chipotle, the list
never ends…)
Office Perks
- Personal work laptops
- Dual monitors
- Laptop stands
- Standing desks
- Healthy (and occasionally not-so-healthy) snacks and drinks provided
- Weekly fresh fruit and juice deliveries
- Wednesday breakfasts
- Access to the Perfect Search library
- Casual dress code