Resources

Your First 90 Days: The New Marketing Leader Playbook

The landscape of digital marketing is ever-evolving. Marketers are tasked with keeping up with these changes to reach the goals of our companies, organizations, and clients. With the help of experienced global marketing leaders, we’ve developed a playbook to make your work a little less daunting. Check out this resource for advice and insights into modern digital marketing leadership and success.

What’s Covered

  • Meet and build your marketing team
  • How to Assess and Handle Tough Marketing Decisions
  • Developing SMART goals for company growth
  • Setting trackable KPIs
  • Getting back to basics

Who should read this

  • A marketing head new to their company
  • Digital marketing leaders
  • CMOs
  • Aspiring marketing leaders
Marketing Playbook Side Image