How a department store tested new paid search channels & improved their ROI
Our Shopping Advertising Services
We have the best practices for your e-commerce business to maximize the online presence of its products through paid ads. With shopping user data, you can reach relevant audiences whose shopping habits match the interests and behaviors you’re looking for across search engines, YouTube, social media, Amazon, and more.
From Google to Facebook to Amazon, your business can reach users easily. E-commerce ad platforms make advertising your products as easy as uploading your product feed and crafting audience targeting and a bid strategy to reach your goals.
So many platforms have effective ad targeting to reach your customers! Other than the big 3 (Google, Facebook, and Amazon), smaller platforms can also get big results, such as Instagram, Pinterest, TikTok, Microsoft, and Criteo.
Our Shopping clients saw an average increase of 324% in revenue from 2023 to 2024
Why Work With Us
We’re Constantly Testing.
Our expert analysts work with the extensive audience targeting options that the ad platforms offer and constantly tests them to optimize performance. From product and category bid adjustments to balancing new customer acquisition with remarketing to bring back past purchasers, we are always testing strategies to get the best results to meet your goals.
Expert Integration.
We’ll integrate your Shopping advertising strategy with other services like paid search, display advertising, social media advertising, SEO, and Content. Our SEO team can even optimize your product feed, including product titles and descriptions, to allow your products to show up for the right searches on Google, Microsoft, and Amazon!
Customization Is Key.
Our comprehensive reporting is customizable, KPI-driven, and totally transparent so you know exactly what your advertising budget is doing.
Explore our Collection of Content Resources
Explore our Collection of Content Resources
How to Put Together a Successful Social Ad Campaign for E-Commerce
With users increasingly turning to social media for product and resource information, it’s important to craft a social ad campaign that’s both targeted and compelling. Check out our resource for tips and tricks!
An In-Depth Guide to Amazon Targeting & Campaign Types
As Amazon continues to grow their advertising business, it’s time to understand how to promote your products to sell directly to consumers who are in the market to buy.
How to Advertise on Amazon and Optimize for Amazon SEO
Ready to take on the Amazon? We have best practices on how your business can maximize the platform. Download our guide to Amazon advertising and SEO.
Explore our Collection of Content Resources
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Why Your Business Should Test the New Posts on Google Feature
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