Paid Search Ads

Get in front of the right people at the right time.

Perfect Search™ is obsessed with optimizing our clients’ paid search campaigns, ad testing, and incorporating the latest industry tools to get the best performance.

Request An Audit

Our Paid Search Services

When we say “paid search,” we don’t just mean kicking butt at managing Google Search Ads and Microsoft Search Ads (We do kick butt at that, though.) The Perfect Search’s team expertise includes remarketing, display advertising, YouTube advertising, Google Shopping, social media ads, and so much more.

Get Started

Our paid search clients saw an average increase of 32% in their conversions from 2023 to 2024

Search Ads

Strategically target your ads to show at the top of the search results for keywords that customers are searching when they are ready to purchase. Pay to be in the right place at the right time to get the conversion.

 

Display & YouTube Ads

Show Display and YouTube ads to potential customers on many sites and apps across the internet, increasing brand awareness, engagement, and conversion rate.

 

Shopping Ads

Google and Microsoft Shopping campaigns allow you to upload your product feed to the major search engines to sell your products directly to consumers, no Amazon needed.

 

Social Media Ads

Our experienced paid media team has experience crafting impactful social media ad campaigns on all of the major platforms including Meta (Facebook, Instagram), LinkedIn, Pinterest, Snapchat, TikTok, X, and many more. Increase customer engagement and conversion rate!

Why Work With Us

 

By being a Google and Microsoft Advertising Partner, our paid search clients get exclusive access to the latest updates and products from the platforms. We are certified by Google and Microsoft as experts and are held accountable by the platforms for obtaining regular certifications, reaching high-performance goals, and growing client accounts.

20+ Years of Expertise

Google Search Certified

Microsoft Advertising Partner

Top Industry Tools

“Perfect Search has been a driving force of our success. Whether it’s about customizing a report or becoming a source of technical knowledge, Perfect Search is there for us.”

Mary Lea Awanohara
Mary Lea Awanohara
Director of Marketing and Communications
Columbia School of Social Work

“Perfect Search Media evaluated our keywords and overhauled all of our campaigns. They’ve been deferential to our expertise. Their team works with us on how to best approach our audiences.”

Katie Houdek Amta
Katie Houdek
Program Manager
American Massage Therapy Association

Learn More

Learn More

How to Align Your E-Commerce Strategy with the Buyer’s Journey

Revamping your e-commerce advertising strategy? Learn how to align your plan to the classic marketing concept.

How to Allocate Your Digital Marketing Budget Across Different Channels

With so many channels and opportunities available, planning a marketing budget can be daunting. Every budget will be different, but following this helpful guide will make the daunting doable!

Why You Need to Ace Digital Marketing for Higher Education

The education has gone digital. Discover how prospective students are looking for higher ed organizations and what you can do about it.

Learn More

How to Allocate Your Digital Marketing Budget Across Different Channels

With so many channels and opportunities available, planning a marketing budget can be daunting. Every budget will be different, but following this helpful guide will make the daunting doable!

An In-Depth Guide to Amazon Targeting & Campaign Types

As Amazon continues to grow their advertising business, it’s time to understand how to promote your products to sell directly to consumers who are in the market to buy.

How to Align Your E-Commerce Strategy with the Buyer’s Journey

Revamping your e-commerce advertising strategy? Learn how to align your plan to the classic marketing concept.

Learn More

Top of Funnel Marketing: Why You Can’t Cut Spend on Ads That Don’t Immediately Convert

Cutting spend to ad campaigns that target earlier stages in the marketing funnel could be a mistake. Here’s why you need to give awareness ads a chance to actually work.

LinkedIn Ads Strategy: Effective B2B Lead Generation

LinkedIn is an impressive platform for businesses targeting other businesses due to its company, job title, and industry targeting capabilities, but many marketers are left disappointed by the lack of leads generated through their ad campaigns.

This article explores common mistakes marketers make when targeting their audience on LinkedIn and offers effective strategies to maximize ad campaigns. Don’t miss out on these valuable tips to improve your LinkedIn ad campaign success!

Google’s 3 Strikes: How to Keep Your Ads Safe

Rolling out quality ads is like going up to bat in a baseball game. Let’s pretend campaigns are innings, ads are your players, and you, the analogy-loving professional, are the head coach. No matter the play, your job is all about making the right calls that will help your ads hit every targeted base before

Ready to Take the Next Step?

Last, but certainly not least, comes the call to action. C’mon. We’re ad aficionados.
How could we leave out the CTA?

If you want to learn more about how Perfect Search™ can perfect your Google and Microsoft Ad accounts, look no further.