Digital Marketing Agency Chicago, Online Ads | Perfect Search

We are experts in Search, Social, Retargeting & SEO with an emphasis on Mobile.   Contact us today and find out how Perfect Search can make your business a little more perfect.

"The value from our engagement has been significant and their team is extremely proactive on site improvements regardless of whether they fall into their scope. We're now expanding our business to new cities with their assistance. I have and continue to highly recommend them."
Jeremy Snepar
The New York Code + Design Academy
"Ajay and Perfect Search came highly recommended to build out and manage our account which would require millions of keywords. [They] were able to quickly build out a huge account and optimize all aspects of the account to beat our goals. From all of our touch points in their firm, Perfect Search has been instrumental in our success."
Kasey Gandham

could make a very classy comeback--in the form of a monocle. Would you wear it?

November 20, 2015
While they may be known for their Netflix binge-watching and hipster aesthetic, millennials make up a group of emerging consumers that your advertising campaign should pay attention to. If you’re one of many business owners asking yourself how to reach these seemingly apathetic, traditional-advertising-hating young folk, then you’ve come to the right place. Check out these four steps to help you target millennials and take advantage of their formidable buying power. But Wait--Who Are These “Millennials” Anyway? Over a...
November 17, 2015
The other day I was looking at one of my search accounts that had fallen into an unusual slump. I was checking the normal key metrics—clicks, impressions, CTR, conversion rate—trying to figure out what went wrong. I was stumped. Maybe my ad copy had gotten stale and we needed to run a new ad copy test. Maybe search trends had changed and we needed to switch out our targeted keywords. Maybe the industry had reached a new level of competition and our account needed to be completely restructured in order to differentiate it...
November 12, 2015
Before I dive into what everyone needs to know about the Google Search Console, let me give you a little backstory. Google Search Console (previously Google Webmaster Tools) is a no-charge web service by Google for webmasters. It allows webmasters to check indexing status and optimize the visibility of their websites. As of May 20, 2015, Google rebranded Google Webmaster Tools as Google Search Console. Over the years, Search Console has become more important to webmasters as well as the Search Engine Optimization (SEO)...
November 9, 2015
Last April, I scared my friends into thinking I was a crazy person because I had discovered a passion for something rare. No, not season 11 of The Bachelor. Data visualization. It all started when I realized that I liked to categorize and connect information in order to learn more about patterns in my life. I thought that if I could see how different aspects of my life affected each other, I could make better decisions and set more accurate goals. For example, I wanted to figure out how to budget, how and why I...
November 5, 2015
Drumroll, please. It’s time for the second installment of “internviews!” Like, intern interviews. Or, interviews with our interns. On board? Cool. We interviewed our Search & Social Advertising Junior Analysts, Christina Giusti and Quinn Dolan. Get some words of wisdom about the best sandwich in the world, what not to put in guacamole, and why it's important to stay on top of digital marketing trends. Want to learn more about other Perfect Search interns? Check out the Internviews of Summer 2015 . Then don’t forget to...
November 2, 2015
(Yes, the title was a much-intended pun. "Perfect" paid search, Perfect Search. It's clever, okay.) Imagine a storage basement. If you take the time to make sure the basement has an effective storage system before you start putting things in there, it will be easy to locate those things later on. If you arbitrarily throw things into the basement, it can be really frustrating to find things. Paid search campaigns are a lot like storage basements . Understandably, paid search campaigns can be really intimidating at first...
October 30, 2015
A spider, a brain, and a ghost walk into a search engine bar. Wait, scratch that. Not yet. A spider, a brain, and a ghost are late to a Halloween party at the Search Engine Bar. “Are you sure Google Maps sent us to the right place?” asks the brain. They’re standing on the front steps of a spooky, dilapidated Victorian house. It’s a chilly Halloween evening and the moon is eerily bright. “I’m pretty sure Yelp didn’t say that the Search Engine Bar was in a haunted house…I don’t think we’re in the right place,” the spider says...