Digital Marketing Agency Chicago, Online Ads | Perfect Search

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We are experts in Search, Social, Retargeting & SEO with an emphasis on Mobile.   Contact us today and find out how Perfect Search can make your business a little more perfect.

"The value from our engagement has been significant and their team is extremely proactive on site improvements regardless of whether they fall into their scope. We're now expanding our business to new cities with their assistance. I have and continue to highly recommend them."
Jeremy Snepar
The New York Code + Design Academy
"Ajay and Perfect Search came highly recommended to build out and manage our account which would require millions of keywords. [They] were able to quickly build out a huge account and optimize all aspects of the account to beat our goals. From all of our touch points in their firm, Perfect Search has been instrumental in our success."
Kasey Gandham

From to ghost spam to crawlers, is ripe for Halloween jokes. Find out how we used them…

October 20, 2016
If you had told me a couple of years ago that numbers could tell a story, I would’ve laughed...and questioned your sanity. In all seriousness, over the past few years, I’ve found myself being humbled by numbers. And during my time at Perfect Search Media, I have finally accepted and understood the power of raw data. In the years prior to my epiphany, something about the finality and the transparency of numbers always ticked me off. Unlike the written or spoken word, you can’t really play around with numbers. It is what it...
October 19, 2016
Say you’re traveling to Japan and you don’t speak a lick of Japanese. What do you do? You would usually learn a couple of key phrases that could help you get by or even bring a little pocket book with translations. The same idea applies when you talk to people in different industries or roles. It’s always a good idea to brush up on their jargon so that you can communicate effectively when working together. While it seems like a small thing, it could make the collaborative process incredibly more efficient. This is...
October 14, 2016
In the world of digital marketing, there are so, so many acronyms. SEO, PPC, CTR, CPA, ROAS, RLSA, the list goes on and on. I hate to break it to you but I’m going to add one more to your list: the RFP. RFPs, or Request for Proposals, are documents that businesses create and send to relevant agencies or suppliers in order to receive specifically tailored proposals in return. In the case of a digital marketing RFP, producing and sending one helps determine a strong client-agency fit that doesn’t always come about from a more...
October 10, 2016
That special time of year is upon us once again: Q4. While many people may find their thoughts wandering to the holidays, online retailers have to attend to a more practical concern. Q4 is the most competitive and profitable time of the year. It may only be one quarter of the year, but Google estimates that 40% of online purchases will take place during Q4, and 39% of shoppers have already started their holiday shopping. A proper digital marketing strategy can ensure a record series of months, while fumbled efforts can lead...
October 4, 2016
In our office, there’s only one person who’d come into work after getting back from a business trip in New York. It’s time to get to know Quinn Dolan , Analyst of Search & Social. 1) What's your favorite work task? What's your most challenging work task? My favorite work task would have to be setting up Facebook campaigns. Power Editor can be a pain in the keister sometimes (read: most of the time), but creating FB ads and ad sets really gets my creative juices flowin’. Not only does Facebook offer so many targeting...
By DJ Oh
September 29, 2016
At its core, Mad Men is an exhilarating glimpse into the decadent and energetic world of advertising agencies in 1960s New York City. It’s difficult not to fall in love with the hustle and bustle of the ultra-competitive advertising industry as Don Draper swaggers through meetings with a cigarette hanging from his mouth, wooing executives with his brilliant marketing ideas. But apart from the excessive smoking, drinking, and the casual misogyny, the core principles of marketing in Mad Men aren’t very much different from...
September 27, 2016
“How do your strategies work in our industry?” “What experiences do you have working with a company like ours?” “Our sales cycle is a lot longer than other businesses; how do you adjust for that?” We hear these questions so, so often every time we begin a new engagement with a client. While obviously clients want to know about our experience working on similar accounts, every engagement is one-of-a-kind. That’s why true PPC success relies on tailoring our goals, strategies, and key metrics around what’s important to your...