Digital Marketing Agency Chicago, Online Ads | Perfect Search
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We're digital marketing experts passionate about search & social advertising, SEO, design and content.

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We are experts in Search, Social, Retargeting & SEO with an emphasis on Mobile.   Contact us today and find out how Perfect Search can make your business a little more perfect.

"The value from our engagement has been significant and their team is extremely proactive on site improvements regardless of whether they fall into their scope. We're now expanding our business to new cities with their assistance. I have and continue to highly recommend them."
Jeremy Snepar
The New York Code + Design Academy
 
"Ajay and Perfect Search came highly recommended to build out and manage our account which would require millions of keywords. [They] were able to quickly build out a huge account and optimize all aspects of the account to beat our goals. From all of our touch points in their firm, Perfect Search has been instrumental in our success."
Kasey Gandham
Packback

Loving this in-depth analysis on featured snippets from . It's a must-read for any copywriter.

January 17, 2017
Do you remember how you found a college or an education program? Chances are, you didn't use your phone in the process. That's not how education works anymore. Spoiler alert: The education decision journey has gone digital. That's why we crafted a handy infographic that explains how prospective students are looking for higher education organizations and what you can do about it. First things first, study our infographic to find out why your educational institution needs to ace digital marketing for education. Then add our...
January 13, 2017
It’s time to hit the ground running. Okay, it’s not exactly the very beginning of the New Year—but we all need a little time to get back in the swing of things after the holidays, right? Even if you haven’t made a dent in your other resolutions (exercise is hard--trust me, I get it), it’s not too late to adjust your work habits and become more efficient, organized, and fulfilled. Instead of supplying you with work resolutions you’ve heard a million times before, here are four non-stereotypical, realistic strategies you can...
January 10, 2017
Here at Perfect Search, we’re constantly researching and testing new tools to incorporate into our client and internal processes. As a company, we can always improve our productivity. No process is ever perfect, but we’ve found that one of the best ways to improve efficiency is to use technology that fills a gap. We’ve tried a lot of productivity tools. Now we’re ready to share our favorites with you. (You’re welcome.) But first, some words of wisdom… Some of our favorite tools have been tried and true for a decade and...
January 6, 2017
Get to know Justice Pettigrew , Analyst of Search & Social. She loves building client relationships—but (spoiler alert!) she dreams of one day building her own house. 1) What's your favorite work task? What's your most challenging work task? I love having reporting calls with my clients. What motivates me at work is knowing that there is something bigger behind what I'm doing, and that's to help my clients. As someone who hates public speaking, I used to dread reporting calls. Yet, I've seen the nature of these calls...
January 4, 2017
This is the digital marketing universal truth: You should always be testing—especially in your ad campaigns. In a time when users are estimated to perform over 1,000 searches per year , it’s easy for your business to get lost in the shuffle if you’re not using the most creative or relevant ad formats. Plus, you can be sure that your competitors are testing their ads. If you’re not testing your ads now, there’s no time like the present. Ad testing 101: CTAs & value propositions First, let’s go over a couple of simple...
December 22, 2016
While Google has gotten better and better at preventing miscellaneous or manipulative sites from rising to the top of the SERP, there’s still a good amount of work involved in taking your site to the top. These days, there are no shortcuts in SEO. Keyword-stuffing or spammy links won’t help you anymore; in fact, they might be your downfall. For a site to ace SEO, it needs to be technically sound, have great content, and attract strong backlinks. This is a double-edged sword for enterprise businesses. While your enterprise...
December 20, 2016
Let me tell you a little secret. The old adage “out with the old, in with the new” doesn’t apply to content creation. You might think that getting rid of the ancient skeletons in your closet (read: antiquated blog posts, service area pages, or what have you) is the best approach. In fact, it’s best to edit and revamp your site’s old content. But what if there’s nothing outdated about your old content? If it’s not broke, don’t fix it—right? Not exactly. Here are four reasons that should change your mind 1) Old content has...