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Recent Posts

Responsive Site vs. Mobile Apps

Apr 16, 14 Responsive Site vs. Mobile Apps

What’s Best for Your Business? By: Kate Shirley The need for businesses to have a mobile presence is evident: 91% of people on Earth own a mobile phone, half of those people use their mobile phone as their primary internet source, and it’s predicted that by 2017 that 25% of all e-commerce transactions will take place on...

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Mindfulness in the Workplace

Apr 07, 14 Mindfulness in the Workplace

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Dental Marketing Ideas & Case Studies

Mar 19, 14 Dental Marketing Ideas & Case Studies

By: Alyssa Mattero “Dentist” is searched for 135,000 times in the average month. There are roughly 41,600,000 websites competing for the coveted search term at all times. Needless to say, dentists and dental marketers have their work cut out for them. The good news…Dental is only one of many industries that has to...

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Edward Snowdens’s Quotes from SXSW

Mar 10, 14 Edward Snowdens’s Quotes from SXSW

  Edward Snowden, a formed NSA contractor,  spoke to thousands of viewers at SXSW, defending his leaking of NSA data which he argues improved US. National Security by exposing  its shortcomings.       The Problem   ‘America has more to lose than anyone else’ ...

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Retail Advertising Tips & Ideas

Mar 05, 14 Retail Advertising Tips & Ideas

By: Alyssa Mattero Whether you’re advertising for Saks Fifth Avenue or a boho fashion boutique, pay-per-click advertising is one of the best ways to increase online sales. If you’ve heard this before and are still not convinced, read on to learn how and why PPC advertising is effective & cost-efficient for...

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A New Way to Use Twitter for Business in 2014

Feb 19, 14 A New Way to Use Twitter for Business in 2014

  Twitter for Business 2014: Personal-professional twitter accounts   By: Alyssa Mattero       What is a Personal-Professional Twitter Account? A personal-professional twitter (PPT) account is an account that is created for business purposes that utilizes the advantages of personal account...

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How to leverage online restaurant reviews

Feb 14, 14 How to leverage online restaurant reviews

By: Laura Cain   The impact of online reviews for restaurants on social sites such as Yelp and Urbanspoon is undeniable, and it’s simply bad business these days to ignore reviews.  Not only is it a poor business move, but there are actually advantages to responding and listening to reviews!  Doing so can allow your...

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