Posts by Justice Pettigrew

3 Ways to Diversify Your AdWords Account (And Improve Your Efficiency!)

Trying to improve your AdWords performance but you’re out of ideas or not sure where to start? Whether you have an internal PPC team or an agency working on your paid search account, you should check to see if there are new ways to structure it. Diversifying your accounts helps your business spend …

How Your Business Can Benefit from Google’s New Cross-Device Reports

The beauty of digital advertising isn’t in a great website. The beauty is in the data. (Beautifully designed landing pages or banner ads don’t hurt, though.) 

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