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Kimberly Fishman

April 25, 2017

After a two-year hiatus, Google has confirmed that it's allowing emoji to appear in the SERP. What does this mean for your site? Let’s get our thinking face emoji on.

March 14, 2017

Take a shot at the cross-platform, digital marketing mecca that is March Madness and you’ll be a marketing winner—without having to step onto the court.

"The Perfect Search Media team are true experts in data analysis, segmentation, and optimization. Their emphasis on testing all strategies has resonated with our firm beyond our online traffic efforts."
John Sun

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Our published an article on Inc. Check it out! Shout-out to , & .

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Wishing the happiest of birthdays to Junior Analyst Gaby! *insert Taylor Swift joke about feeling 22 here* ✨🎉😎

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: 's audience of users ages 35+ is growing! Doggy filters are made for young and old alike.

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RT : Google tests ‘suggested clip’ in search results where video jumps directly to the answer by

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isn't just a scary good Jeopardy player. It's changing the face of . Here's why.

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Some handy . Is it time to break out of your comfort zone?

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Time to brainstorm some . Does your site have reviews? A store locator? Get more ideas here >>

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Link farms & scraped content are bad news bears for . Need a negative SEO refresher? Check out this article.

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Feeling out of the loop with filters and flower crowns? Read the latest guide on to catch up on real life

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Exact match isn't so exact anymore. Are you up on your updates? If not, no worries. We got you.

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RT : The Wonderful World of SEO Meta Tags [Refreshed for 2017] by

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Heard someone say they're "going Live"? It means Facebook's acheiving verb-level success.

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Obsessed with metrics? You might find some fascinating insights in Alexa's data:

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Take it from : in the world of competitive rankings, the last thing you want to do is play yourself.

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Red = excitement. Blue = trust. Green = growth. Colors can seriously impact your . Check out this :