Before I dive into what everyone needs to know about the Google Search Console, let me give you a little backstory. Google Search Console (previously Google Webmaster Tools) is a no-charge web service by Google for webmasters. It allows webmasters to check indexing status and optimize the …
According to Carolyn Shelby, director of SEO at Chicago Tribune/435 Digital, SEO is a site’s basic foundation for success. In her analogy stressing the importance of SEO, Shelby asserts, “skipping the basics and spending all your time and money on social and ‘fancy stuff’ …
Whether you just created your very first company website or have had one for many years, you can always improve your business’s online presence with digital marketing. Unlike traditional marketing, digital marketing involves reaching consumers through multiple channels online. Keeping up with …
WordPress is one of the most popular content management systems (CMS) and blogging platforms used today. With basic web design skills one can install a WordPress site in a matter of minutes. As a result, thousands of online businesses exist under WordPress, yet many creators do not take the proper …
