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Eric Yarnik

February 10, 2017

Facebook recently released two new advertising options on…the Facebook Messenger app. With over one billion monthly active users as of July 2016, this becomes another platform deserving of your attention.

October 27, 2016

As the 2016 U.S. Presidential Election winds to a close (cue a collective sigh of relief), it’s safe to assume there will be many books written on the historic nature of this election season.

August 9, 2016
Whether you’re new to paid search and social advertising for your business or you’ve been in the game for a while, you should always think about the most important numbers to track. Study up on conversions now.
April 14, 2016

Here are some of our team’s favorite paid search tools that can help any digital marketing analyst get ahead of the data analysis game for their clients.

January 21, 2016
With recent reports that marketing spend on the display network will overtake spend on the search network on 2016, you might be wondering how this is possible. Most within the digital marketing industry would agree that search and social advertising are generally higher priority and higher performing compared to the display network.
August 17, 2015
Back-to-school season isn't just a time for students and their parents. Check out these tips and ensure that your paid search campaigns make the grade.
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Tweets

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It's time for a spring refresh. Why not clean up your site's with audit tips from

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RT : While you weren't watching, the Senate voted to gut rules protecting your internet privacy

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The SERP is going under an extreme makeover in the US & Brazil. are *probably* going to be a thing.

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What's more 90's than frosted tips? People were afraid to put credit card info online. Not true anymore.

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RT : We tried to post fake news on Facebook, this is what happened

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While single page sites are great for experience, they're not the best for . Here's why.

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Are you competing with yourself on ? Don't be. Here's how to fix that.

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Finding a perfect match is always hard. is making it even harder by diluting exact match keywords.

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Take a break from watching at your desk. Read about & the big dance instead.

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RT : Helpful Tips for Doing Search in a Low-Volume Niche by

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isn't done in a day--but there are a few items you can churn out quickly. Helpful tips from

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OK . Glad you removed the audio ads from Google Home so fast. Hopefully that won't become a thing.

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What do you do when you're tryna slide into those DMs without being weird? 's got answers:

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If your business isn't already getting hyperlocal, now's the time:

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Don't panic if your view-through conversion metrics seem to nosedive next week!

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Pro-tip: they use a local angle for each of their six markets

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Awkward… Google's metrics aren't as accurate as you might think:

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Time to remove some of the mystery of :

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If you've ever fallen into a black hole of Wikipedia pages, you'll love Google's "People Also Ask" feature:

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Constantly feeling pressed for time? Do yourself a favor with these tips:

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The line between and is getting blurry:

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Bidding on your brand, remarketing, and more: here are 5 strategies to use in 2017

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You might have heard about blockchain in relation to , but it has potential too:

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ICYMI, Mac users: there is finally a version of Editor for you

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TV networks are good at more than just creating hit shows:

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Particularly relevant for after the Facebook ad views debacle: what defines a "view" anyway?

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Facebook Live is about to get realer than ever:

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Thought you knew ? It's all about bot-to-bot marketing now:

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We can't pretend we wouldn't use this just to find every cat in a video:

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You might want to live in forever, but says email marketing is stepping it up this year:

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