This B2B Rewards Company, a leading digital rewards and promotions solution, was a young company when its team began working with Perfect Search. They wanted to expand their influence within the rewards, loyalty programs, and employee recognition industry, and become known to their target audience. With this B2B Rewards Company’s goals desire to focus on SEO, its team looked to Perfect Search to increase its organic presence and grow the brand.

Our strategy

Perfect Search started with advancing technical SEO, ensuring the search engines could crawl, index, and rank web pages seamlessly.

From there, the team optimized metadata for the top pages on the site, making it easier for search engines to understand the context and purpose of these pages to improve the ranking for the most applicable searches.

The Perfect Search team also added schema to the site, enhancing this B2B Reward Company’s presence on the search engine results pages (SERPs) and helping organic rankings.


32.5% YoY increase in organic impressions
corresponding with a surge in keyword rankings

56.3% YoY increase in ranking across this B2B Rewards Company’s entire keyword portfolio

45.3% YoY increase in branded clicks
illustrating increased awareness

What this means for your business

Earning your audience’s business is no small task if they don’t know about you. By increasing this B2B Reward Company’s presence in the organic search results through a comprehensive SEO strategy, Perfect Search cemented it as an industry expert. Whether you’re working to build up more brand awareness or you’re simply ready for a more effective SEO strategy, make sure you’re working with a true partner.

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