Migrating to Google Analytics 4

The sun sets on Universal Analytics (UA) on July 1, 2023.  Learn more about the fundamental differences in our latest guide. Understand the updated reports and accelerate the learning curve. Everything you need to know about making the switch is here.  Are you ready to make the change?

View Resource

Resources

How to Put Together a Successful Social Ad Campaign for E-Commerce

With users increasingly turning to social media for product and resource information, it’s important to craft a social ad campaign that’s both targeted and compelling. Check out our resource for tips and tricks!

View Resource

3 Ways to Boost Your Website’s UX

Getting users to engage with your content begins with their experience navigating your website. Here are our tips to help you build a strong UX.  

View Resource

The Best Practices for Optimizing Videos for SEO

With streaming platforms like YouTube continuing to become more popular, it’s important you’re optimizing your videos for SEO. Download our guide to learn how!

View Resource

Index Coverage Report

With Google’s Index Coverage tools, you can get valuable insights into URL status codes, crawl errors, and so much more. Not sure where to start? Download this.

View Resource
Infographic

User-Generated Content for your Education Marketing Strategy

User-generated content (UGC) could seriously boost your higher education institution’s marketing strategy. Find out how to ace UGC now.

View Resource

A Quick Site Speed Flowchart

Site speed is oh-so-important. A fast site improves your user experience and boosts your rankings. Wondering how to improve your site speed? Use this flowchart.

View Resource

Your Guide to Mobile-Friendly Websites

With Google’s mobile-first index, it’s vital to ensure that your website is mobile friendly. Read our guide and get started now.

View Resource
Slides

SEO 101

Need to refresh your search engine optimization knowledge? Download our SEO 101 slides and step up your organic search game.

View Resource
Webinar

How to Build a Data-Driven Content Strategy

Learn how to craft a successful content strategy from three experts from Perfect Search Media™ and seoClarity. Watch our webinar recording and start making an impact today.

View Resource
Whitepaper

The Marketer’s Guide to Data-Driven Content Marketing

The internet is an increasingly competitive landscape for content. It’s tough to create high-quality, personalized content that stands out. Learn how you can use data to inform your content creation and get traffic.

View Resource
Infographic

Incorporating Voice Search Into Your E-Commerce Strategy

Whether you prefer Siri, Google, or Alexa, there’s no denying that voice search is more than just a bad. Find out how voice search can be part of your e-commerce strategy.

View Resource
Infographic

Social Media Advertising for Higher Education

Find out how your education organization can reach prospective students where they spend time. Social media should be a major focus. Find out why.

View Resource
Infographic

A Comprehensive Guide to A/B Testing Your Website

Dive into the A, B, C’s of A/B testing and how your business can incorporate it into your digital marketing strategy now.

View Resource
Infographic

How to Optimize for Mobile in a New Mobile-First World

Get the facts for yourself. Learn some cold, hard stats on just how important mobile is, mobile-friendliness best practices, and even some helpful tools. 

View Resource