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We created non-branded and branded Google Ads campaigns for the Easter season. Our creative team put together Easter-specific copy for each ad.
Perfect Search implemented remarketing campaigns throughout the Google Display Network. We targeted past buyers, people with Dylan's Candy Bar Accounts, cart abandoners, and people who dropped off at the shipping page. Our remarketing campaign ran responsive ad formats and promoted a 20% off promotion code.
In addition to search and remarketing, our team created and managed new Dylan's Candy Bar Google Shopping feed. The new Shopping campaign was segmented to focus on the top 100 selling products, but it covered all 1,189 products.
"We found the team to be very collaborative and really current in what’s happening in e-commerce."
A multi-channel digital marketing strategy is important to test. Perfect Search can help you launch new campaigns on platforms like Facebook and Google Shopping--even if your business has never tried them before.
Our digital marketing services will take your business to the next level.
Start your journey with a free site audit.