Posts by DJ Oh

3 Content Marketing Lessons We Can Learn From Mad Men

At its core, Mad Men is an exhilarating glimpse into the decadent and energetic world of advertising agencies in 1960s New York City. It’s difficult not to fall in love with the hustle and bustle of the ultra-competitive advertising industry as Don Draper swaggers through meetings with a cigarette …

Before Google: A Brief History of Search Engines

Before “Googling” became a verb, before Google developed page-ranking algorithms, and before Google became the backbone of today’s digital marketing infrastructure — how the hell did search engines work?

3 Google Algorithms That Will Make or Break Your Site Rank

Penguin. Panda. Hummingbird. No, we’re not talking about the latest exhibitions at the zoo. We’re talking about Google’s search result ranking algorithms that crawl your web pages in order to rank them.

Pokémon Go: The Giving Tree of Marketing Opportunities

Pokémon Go is doing weird things to me. I’m walking around town for hours with my friends to catch imaginary monsters on the weekend. I’m purposefully taking longer routes back home from work to pass as many PokéStops as I can. I’m burning through my cell phone data in record time. The other day I …

3 Of The Most Well-Timed Social Media Marketing Campaigns

We communicate via fleeting Snapchat messages. Our Tweets are capped at 140 characters. Our Vine creations are just six seconds long, and even our Grams are now “Insta.”

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