Learn about how the ever-growing Internet of Things will impact analytics, search and social advertising, and privacy.
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By Emily Lutz
November 9, 2018
If you haven’t tried a YouTube TrueView for Action campaign yet, it might be time to perform a test.
By Drew Gorenz
September 28, 2018
Video advertising has saturated the market over the past year and the market for video advertising is expected to keep growing.
September 7, 2018
A few months ago, Google announced the end of AdWords and the introduction of new brands: Google Ads, Google Marketing Platform, and Ad Manager.
By Max Engler
August 16, 2018
Amazon offers 2 types of advertising interfaces. One is Amazon Marketing Services, the other is called Amazon Seller Central.
By Emily Lutz
August 2, 2018
Google has now rolled out “Google Signals,” which uses a customer’s account login to identify the same customer on multiple devices.
By Quinn Dolan
July 12, 2018
This past May, Google introduced the responsive search ads (RSA) beta, a new ad format that caused quite a bit of buzz in the paid search world.
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We kicked off our holiday celebrations yesterday with a little wine, a lot of White Elephant gifts, and one very, v… https://t.co/lFOhDLf9wg
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RT @Moz: "Moz Survey Finds 64% of Marketers Agree Google is Becoming the New Local Business Homepage"… https://t.co/Ix3rsjLMmY
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RT @Moz: 7 Search Ranking Factors Analyzed: A Follow-Up Study https://t.co/REJKEGQ3NB by @baker_rithms https://t.co/O9vfswq6kL 
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Have you played around with Google's new https://t.co/0DHIV9iePF tool yet? Our Manager of Copywriting & Content Str… https://t.co/urxDtPxp1t
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So you know the SERP is mobile-first now. But did you know that Search Console updated their index coverage report… https://t.co/vWNmfxCH9Y
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If you needed yet another streaming video platform to add to your list, Facebook Watch just added some classic TV s… https://t.co/tKoiu0zb4e
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RT @WIRED: The new feature works almost like a group message for sharing personal details that people might not be keen to sha… https://t.co/RIVaX6gBzZ
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So thrilled to be named one of Clutch's Global Leaders of 2018! A big thanks to @clutch_co for the recognition, to… https://t.co/j6pIPiJ6tO
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RT @Moz: Now introducing the newest #seo #industry report from Moz! Click below to download your free copy of The… https://t.co/HevsKYE4tR
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Everything from your smartwatch to your fridge can be connected to the Internet of Things. By 2020, over 50 billion… https://t.co/Df38uHeXtH
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RT @sengineland: Here’s what happened when I followed Googlebot for 3 months by @maxcyrek https://t.co/uH5ImSG3lM
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Wishing nothing bundt the happiest of birthday wishes to our Senior Designer Anna! (Shout-out to @nothingbundt for… https://t.co/RBwuvewWgv
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If you work in SEO and are totally daunted by AdWords, take a deep breath. Watch this Whiteboard Friday. And see wh… https://t.co/ACVJK65SPu
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Thanksgiving wasn't all gobbles--you might've seen some wobbles in your search traffic. If you're suspicious, read… https://t.co/5f3KLaNAI8
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Thanksgiving is behind us, but we're still feeling thankful (and very full from all those leftovers). Wondering wha… https://t.co/1u9edynjgj
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Didn't finish your holiday shopping on Black Friday? Never fear. Cyber Monday is here--and here are all of the best… https://t.co/o78MG5DbLl
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It's almost the end of the year! Time to prep for your employee review with tips from our HR Manager Nicole. https://t.co/VKHjwrP8su
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Happy Thanksgiving to you & yours! Today, we're thankful for our friends, family, food, and, of course, Perfect Sea… https://t.co/isNrocpIIm
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Black Friday has transcended a single day. While the crowds have decreased, the shopping deals have increased. Give… https://t.co/rCLTI8Kzqg
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You might be doing a lot of Facebook scrolling the rest of this week. Notice any Facebook Slideshow ads? It's time… https://t.co/fKV4nehoox
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Wondering if your ranking dips are from Google's ever-changing SERP format? This thorough Moz post breaks it down. https://t.co/LYndrHNBqr
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Have you been playing around with Google's new https://t.co/0DHIV9iePF tool? Us too. If you're confused by some of… https://t.co/YjYqOBliLt
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There's so much content published every day, yet most marketers feel like their strategy isn't effective. Solution?… https://t.co/kmqVIEWgoi
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Guess what? BIng Ads now offer a 3rd headline and 2nd description (just like Google!). And guess what else? To make… https://t.co/ZTAuvr7DfS
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RT @Moz: The Advanced Guide to Keyword Clustering https://t.co/OWtQcorKsy by @TomCasano https://t.co/CDlx464LoA 
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It's almost 2019. (Yes, 2019! Time flies!) Wondering what the future holds for SEO? Mobile-first is still a big dea… https://t.co/ql3I7sS8kc
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RT @PSULAJobs: Copywriting & Content Strategy Internship with @Perfect_Search for SP19; Deadline 11/28/18. Details in Nittany Lion… https://t.co/BdnhvpiaB4
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Wishing a very happy belated birthday to Quinn, Manager of Search & Social Strategy! Thanks for all your PPC and Mi… https://t.co/2kkfFzU44x
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RT @sengineland: Google launches portal to help developers build modern web sites by @rustybrick https://t.co/SBuXDJQBu4
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Calling all college students! It's not too late to apply to our winter internships. From digital marketing to copyw… https://t.co/77VW8PxBal