Older content can be seen by Google as more authoritative than newer content and it’s cheaper to retain old (A.K.A. loyal!) customers than to attract new customers.
August 29, 2017
These days digital marketing is just as much "by the people," as it is "for the people." Just because the internet didn't exist in Abe Lincoln's time doesn't mean it doesn't apply.
August 14, 2017
Content has always been king--but semantic search makes content creation for user intent even more important. Discover what semantic search is and why it matters for your website.
June 29, 2017
Famous pets have taken Instagram by storm. What can the likes of Grumpy Cat and Doug the Pug teach us about marketing? As it turns out, a lot.
April 13, 2017
For struggling publishers and retailers, experimenting with editorial and e-commerce seems like a logical step. But it’s not easy to pull off – here are 3 brands doing it right.
February 17, 2017
Whether you've never heard of conversion rate optimization before or you're a CRO fan like me, discover where your business should try to boost your conversion rates.
February 9, 2017
It’s surprisingly easy to come up with digital marketing valentines. So we went for it.
"Perfect Search was our first investment in search engine optimization...we found that their results-driven approach and testing mentality would yield the largest ROI."
Michelle Houser
Categories
Tweets
Perfect Search Media
2d
RT @Moz: How Links in Headers, Footers, Content, and Navigation Can Impact SEO - Whiteboard Friday https://t.co/JHo2AfTjdF By @randfish
Perfect Search Media
2d
Machine learning impacts every #Google search; it's not a one-size-fits-all algorithm approach anymore. https://t.co/KI52ZODd5u
Perfect Search Media
3d
Our CEO @AjayPattani went to the #Inc5000 conference last week. Here's the wisdom he took home. https://t.co/A4EnE2hziX
Perfect Search Media
4d
RT @Moz: Google Shares Details About the Technology Behind Googlebot https://t.co/qfE9dTYRZS @bart_goralewicz https://t.co/loiFA70mZs 
Perfect Search Media
4d
It's time to look under the bed. You know, learn about the complex legal battle over mattress review sites. https://t.co/VW2WsAwOkd
Perfect Search Media
4d
@MarCom_Awards Thanks so much for the recognition!
Perfect Search Media
5d
Now you can use #Venmo for more than paying your roommate back for paper towels. This is big. https://t.co/9uEFAItcPl
Perfect Search Media
5d
Perfect Search just won 2 @MarCom_Awards! We took home platinum & gold. Find out what categories we won for here: https://t.co/ZEivq0v1Fm
Perfect Search Media
5d
TBH, we're skeptical of the new app tbh's staying power--but #Facebook just bought it. Thoughts? https://t.co/LpjNofWlPO
Perfect Search Media
6d
RT @Moz: Do iPhone Users Spend More Online Than Android Users? https://t.co/3svdLqrbep By @martinmeany https://t.co/CoXqW8OF6f 
Perfect Search Media
6d
ICYMI: #AdWords made a huge update to its budget structure. You need to get filled in. Read this @seland post. https://t.co/pfAyIh1Z1E
Perfect Search Media
1w
While mobile-first might be your mantra of 2017, @sejournal explains that this isn't always true. Check it out. https://t.co/JLMgsJrCFS
Perfect Search Media
1w
Shopping around for some new #SEO tools? Our Director of SEO & Content Justin is here to help. Find out our faves. https://t.co/Fk40Bn5kbL
Perfect Search Media
1w
RT @Moz: Writing Headlines that Serve SEO, Social Media, and Website Visitors All Together - Whiteboard Friday… https://t.co/JOncuwddJe
Perfect Search Media
1w
We're getting in the Halloween state of mind. #TBT to our Spooky Search Engine Halloween story. https://t.co/j83mAoX1LY
Perfect Search Media
1w
According to @WIRED, we're in the Age of the Bizarrely Intelligent Robots. And we're not ready to deal with it. https://t.co/O515EWsHgO
Perfect Search Media
1w
@hurrahforfriday Love it! So excited to have you here.
Perfect Search Media
1w
@T__A__G @Entrepreneur Thanks so much!
Perfect Search Media
1w
Is your #ecommerce business ready for Q4? Try these #PPC tips and make it the most wonderful time of the year. https://t.co/NVMOsTKRqB
Perfect Search Media
1w
RT @sengineland: Investors anxious about Google traffic acquisition costs, which regulation could further increase by @gsterling https://t.co/GyqROh6Ill
Perfect Search Media
1w
Did you catch our shout-out in this @Entrepreneur article? Halloween is just around the corner...https://t.co/Ns8T3nsYLf
Perfect Search Media
1w
RT @Moz: How to Turn Low-Value Content Into Neatly Organized Opportunities - Next Level https://t.co/r5teTsBuik By… https://t.co/mbFdvuunfs
Perfect Search Media
1w
Thanks to the Internet, change can happen fast. Like when TV buffs made McDonald's bring back #SzechaunSauce. https://t.co/tVKwbuNug7
Perfect Search Media
1w
#AdWords is getting smarter. Is your PPC strategy keeping up? Learn all about machine learning here. https://t.co/QAQegR59u0
Perfect Search Media
1w
RT @mashabletech: Smartphones are changing, and they're more interesting than ever https://t.co/pN6J595oFb https://t.co/6VYNdZ8rmo 
Perfect Search Media
2w
Haven't tested the new Posts on #Google feature yet? Why not? Get the lowdown & start testing now. https://t.co/OBfW9d54Wf
Perfect Search Media
2w
Don't get discouraged. Nofollow doesn't mean no value. Watch this informative #WhiteboardFriday to learn more. https://t.co/mHQPnzeHNY
Perfect Search Media
2w
Heads up: This pricing update might impact your weekend's #Netflix & chill plans. https://t.co/58DmAIyf0r
Perfect Search Media
2w
RT @sengineland: Visually understanding your site structure and external link weight impact by @beanstalkim https://t.co/XPhaDEzU2z
Perfect Search Media
2w
Thanks for hosting a great career fair @depaulcareerctr! https://t.co/grGAetRiKE 