Digital Marketing Blog: Industry Trends & News | Perfect Search
September 5, 2017

Here are 5 handy tips on how to optimize your online presence when searching for a new job. If you follow these guidelines, you’ll boost your chances of hearing back from your potential dream job.

August 29, 2017

These days digital marketing is just as much "by the people," as it is "for the people." Just because the internet didn't exist in Abe Lincoln's time doesn't mean it doesn't apply.

August 17, 2017

Lookalike Audiences - a lot like cloning your most desirable customers (but without those nasty, Jurassic Park style side effects). What does Facebook's recently-added value-based tool mean for your business? 

June 29, 2017

Famous pets have taken Instagram by storm. What can the likes of Grumpy Cat and Doug the Pug teach us about marketing? As it turns out, a lot. 

June 2, 2017

It should come as no surprise that weather can affect your business, especially if you have a brick and mortar establishment—but you don’t need to have a physical location to adjust your marketing strategy.

April 18, 2017

Twitter isn’t just a source of iconic content. Companies are changing how they engage with the platform. If you think Twitter is going out of style, think again.

March 31, 2017

Over 150 million people use Snapchat every day. With so many eyes on Snapchat daily, it’s worth considering if Snapchat advertising is right for your business.

"Perfect Search was our first investment in search engine optimization...we found that their results-driven approach and testing mentality would yield the largest ROI."
Michelle Houser

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Machine learning impacts every search; it's not a one-size-fits-all algorithm approach anymore.

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Our CEO went to the conference last week. Here's the wisdom he took home.

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RT : Google Shares Details About the Technology Behind Googlebot

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It's time to look under the bed. You know, learn about the complex legal battle over mattress review sites.

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Thanks so much for the recognition!

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5d

Now you can use for more than paying your roommate back for paper towels. This is big.

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Perfect Search just won 2 ! We took home platinum & gold. Find out what categories we won for here:

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TBH, we're skeptical of the new app tbh's staying power--but just bought it. Thoughts?

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RT : Do iPhone Users Spend More Online Than Android Users? By

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ICYMI: made a huge update to its budget structure. You need to get filled in. Read this post.

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While mobile-first might be your mantra of 2017, explains that this isn't always true. Check it out.

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Shopping around for some new tools? Our Director of SEO & Content Justin is here to help. Find out our faves.

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RT : Writing Headlines that Serve SEO, Social Media, and Website Visitors All Together - Whiteboard Friday…

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We're getting in the Halloween state of mind. to our Spooky Search Engine Halloween story.

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According to , we're in the Age of the Bizarrely Intelligent Robots. And we're not ready to deal with it.

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Love it! So excited to have you here.

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Thanks so much!

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Is your business ready for Q4? Try these tips and make it the most wonderful time of the year.

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RT : Investors anxious about Google traffic acquisition costs, which regulation could further increase by

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Did you catch our shout-out in this article? Halloween is just around the corner...

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RT : How to Turn Low-Value Content Into Neatly Organized Opportunities - Next Level By…

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Thanks to the Internet, change can happen fast. Like when TV buffs made McDonald's bring back .

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is getting smarter. Is your PPC strategy keeping up? Learn all about machine learning here.

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RT : Smartphones are changing, and they're more interesting than ever

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Haven't tested the new Posts on feature yet? Why not? Get the lowdown & start testing now.

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Don't get discouraged. Nofollow doesn't mean no value. Watch this informative to learn more.

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Heads up: This pricing update might impact your weekend's & chill plans.

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RT : Visually understanding your site structure and external link weight impact by

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Thanks for hosting a great career fair !

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