Posts by Leah Cranston

Make Your Site Pop, The Right Way: A Brief Lesson in Visual Hierarchy

In my experience with web design, I’ve too often found that there are many clients who have one goal and one goal only: make everything pop. From the logo, to the headline, to the call to action button, there are simply just too many items to make this goal feasible, and it becomes frustrating …

The Rise of Photography and Typography on the Web

A good website starts with good photography. It allows for a company to showcase its brand in an extremely visual (and often unexpectedly artistic) way, and for people to connect with the brand on a more personal level.

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