Avoid These 3 Common Meme Marketing Mistakes
If the Internet were like a dine-in restaurant, memes would be the appetizers.
ChatGPT for SEO FAQ: Should You Use AI for Creating Content?
What Are the Implications of Using ChatGPT for SEO?
Like insects to a bug-lamp, SEOs everywhere are swarming to this newfound option to streamline otherwise resource-consuming tasks. Some sites are taking advantage of ChatGPT to publish articles written entirely by AI—but at what cost?
Increase Conversions with Calls-to-Action on Your Website
Want something done? Just ask. That’s the mentality behind calls-to-action (CTAs). You probably put CTAs in your ad copy, but you’re missing out if you don’t also make calls-to-action an integral part of your website.
What You Can Learn About Copywriting from Journalists
Journalists capture a reader’s attention. They’re used to writing for people on-the-go and competing for readers’ attention, ideas familiar to every content creator today. Luckily, you can learn what makes journalists tick and apply it to your website’s content.
Reuse and Recycle: How to Repurpose Old Content and Remarket to Old Customers
So many things get better with age. Cheese. Wine. Content. Customers.
3 Lessons from Successful User Generated Content Campaigns
From Anthropologie’s idyllic Instagram to Spotify’s pointed ads, user generated content (UGC) is taking center stage when it comes to content marketing. While your business may not have quite the same reach of these major corporations, we can still learn from their UGC campaigns.
What is Semantic Search and How Can You Use It to Optimize for User Intent?
High-quality content has always been important for SEO, but after Google’s Panda algorithm update, content that is relevant and valuable for users has become an essential part of optimizing the search experience and ranking higher on the Google SERP.