The Top 5 B2C Digital Marketing Trends of 2022

Is it just us, or did 2021 go by really fast? 

Although it’s hard to believe this year is almost complete, digital professionals the world over have begun to discuss what will happen during the next one—and we’re no exception.

7 AdWords Tips to Help Your Business Save Money & Improve Performance

Sometimes, a small AdWords update can have a huge impact on your search campaigns. Looking for improved efficiency? More conversions? A bigger ROI for your business?

Snap 101: Introduction to Snapchat Advertising

Over 150 million people use Snapchat every day. Every single day, Snapchat users watch over 10 billion videos and spend an average of 25-30 minutes on Snapchat.

Seize the Moment: Google’s Micro-Moments & Your PPC Strategy

As mobile searches continue to grow, so does Google’s emphasis on the “mobile-first world.” To compete in this world, brands and businesses must be present in the micro-moment. The micro-moment sounds like fancy marketing jargon, but you’ve probably experienced three micro-moments today.

What You Need to Know About the Google Mobile-First Index

April 2017 Update: According to Google, the mobile-first update is still months away. It will likely launch sometime in 2017. 

3 Speedy Ways Your Site Can Be on the Fast Track for AMP

I wish it were Friday. I wish my hot pocket was done already. And I wish I could have a pumpkin spice latte even in the balmy summer months. Truth be told, I would like all the things I want to be ready right meow. And a lot of internet users are just the same. Trust me, read on.

How to Optimize For Mobile In a New Mobile-First World [Infographic]

“The shift to mobile is no longer happening, or will happen—the shift to mobile has happened.”—from the Google AdWords blog.

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