The Top 5 B2C Digital Marketing Trends of 2022

Is it just us, or did 2021 go by really fast? 

Although it’s hard to believe this year is almost complete, digital professionals the world over have begun to discuss what will happen during the next one—and we’re no exception.

Uncovering UX (Part 1): Elements of User Experience in News & Content Sites

Earlier this year, Google announced that “page experience” is now a ranking signal for search results. This means that the practice of user experience, or UX, is paramount to an effective SEO strategy. For news and content sites specifically, it’s crucial to create a frictionless experience for …

How to Capitalize Off of Instagram’s Growing Ad Share

In August of 2018, it was reported that Instagram ad spend growth was growing exponentially. Instagram was seeing 4x the rate of ad spend growth in comparison to Facebook. While Instagram, overall, might be leveling out, according to Kenshoo’s quarterly trends for Q2 of 2019, Instagram Story ads …

Google Discovery Ads: Here’s Everything You Need to Know

During Google’s 2019 Marketing Live Keynote, the tech giant announced several new ad products and features slated for release in the next few months. 

A Guide to Mobile SEO in 2019

Now that the mobile-first index is officially over half of the search engine results page, focusing on mobile optimization for your site is more important than ever before. Since Google will likely be using the mobile versions to rank, it’s so important to ensure that your site follows mobile best …

Get to Know Google’s Knowledge Panel

A new business opportunity is in town – and it’s made for more than displaying ‘Top Stories’ related to Channing Tatum, his life, his inspirational quotes on cheeseburgers, and his list of movie accomplishments.

Ready to Take the Next Step?

Our digital marketing services will take your business to the next level.

Start your journey with a free site audit.