How Author Bios Add E-E-A-T Signals to Blog Posts

Even with impeccable content and strategic SEO, many neglect a powerful boosting strategy: author bios. They’re not just formalities but pivotal assets, often under appreciated. Overlooking author bios diminishes content’s perceived expertise and trustworthiness, leaving potential SEO gains on the table. Let’s uncover the influence of author bios on E-E-A-T and its role in maximizing SEO potential.

How to Pivot Your Marketing Strategy During COVID-19 (Coronavirus)

Our Senior Analyst of Search & Social Strategy offers tips on navigating your digital presence during the coronavirus outbreak. Take a look for updates & advice. (Updated August 10, 2020.)

Uncovering UX (Part 1): Elements of User Experience in News & Content Sites

In part one of our “Uncovering UX” series, we’ll walk through how news and content sites can capitalize on Google’s UX tips, rank higher, and create a mobile site that users love to visit. Check out our 6 steps to a better user experience!

7 Facebook Ad Strategies to Transform Your E-Commerce

Dynamic product ads, an offering from Facebook, are a low hanging fruit that every e-commerce business should prioritize in their strategy. These ads are both easy to set up and highly powerful––whether you’re retargeting past visitors or prospecting for new ones.

3 Ways To Improve Your Site’s Internal Linking

When it comes to ensuring that your site is in tip-top shape, one of the cornerstones of technical SEO is optimizing your site’s internal linking. Here are 3 factors to consider when it comes to auditing your site’s internal linking strategy.

Why Your Business Should Use Google Display

Google Display offers unique, extensive, and detailed targeting for brands and advertisers. Learn how to take advantage of all the internet has to offer, here.

Perfect Search’s Guide to Backlinks, Site Health, & Page Authority

Having a fine-tuned backlink profile is an important part of maintaining site health and establishing domain and page authority. Learn more in our guide, here!

Ready to Take the Next Step?

Our digital marketing services will take your business to the next level.

Start your journey with a free site audit.