Starting any new marketing leadership role is intimidating – transitioning to a new team with new faces, learning industry-specific policies, and familiarizing yourself with the overall goals of your new organization takes time and effort. And that’s only for a “traditional” marketing role.
In my 15+ years working in digital media sales, I’ve talked to a lot of decision-makers. Through these conversations, I’ve learned a lot about what these CEOs and CMOs are looking for in their digital agency.
Brian Roizen, co-founder of Feedonomics, discusses why Google Shopping Actions are important to test. The shopping journey allows retailers to showcase products on Google Shopping Actions.
Google’s E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. Search engines have begun to rely on E-A-T ratings more and more when deciding a website’s authority and rank.
Explore why video is such a big deal and how businesses can take full advantage of videos as a marketing tool.
Big news! Perfect Search was honored by UpCity as one of the top 20 marketing service providers in Chicago.
Missed the 2019 Google Marketing Live keynote? Never fear. We took notes for you.
