Reddit Launches Cost-Per-Click Bidding
On January 30, Reddit announced that it’s launching cost-per-click (CPC) bidding, the platform’s first performance-based bidding strategy.
Shooting for Success: BEEFing Up Your Marketing Reporting Calls
To offset the chances of missing those important in-game opportunities after a foul (and to offset the embarrassing taunts of the seemingly prodigal players) the coaches taught us BEEF. It’s a silly acronym that resonated deeply and helped me improve my chances of adding points for the team under the pressure of watchful eyes.
As I’ve grown, I’ve noticed how BEEF can be applied to so many areas of life, especially work and reporting calls by a marketing team. Let me tell you how.
A 7-Step Technical SEO Checklist for 2019
Building a strong technical foundation is the backbone of any successful SEO strategy. Need some guidance? Here’s a handy 7-step technical SEO checklist for 2019.
The Top 5 Skills Every Digital Marketer Needs to Succeed
Whether you’re looking to break into digital marketing or you’re well-seasoned in the industry, it’s always important to brush up on your career skills.
5 SEO & UX Optimizations You Can Make to Your Website
The line between user experience and SEO is and has been blurring in recent years. SEO is more than just about getting a lot of traffic to your site.
How to Set—And Actually Achieve!—Your Business Goals in 2019
Reusing or just slightly tweaking the same goals every quarter or year isn’t enough. Luckily for you, we have some helpful tips to keep in mind when creating new business goals for 2019.
Team Member Spotlight: Ella Henning
Perfect Search’s newest team member comes to us from Spain! Well, kind of. Get to know SEO & Content Analyst Ella.