Laura Cain | Perfect Search Media
How to allocate your marketing budget

Allocating a marketing budget is an intimidating but necessary task. You know, like cleaning out your closet a la Marie Kondo. It's worth it. 

How to Set & Achieve Goals

Reusing or just slightly tweaking the same goals every quarter or year isn’t enough. Luckily for you, we have some helpful tips to keep in mind when creating new business goals for 2019.

In the world of digital marketing, there are so, so many acronyms. SEO, PPC, CTR, CPA, ROAS, RLSA, the list goes on and on. I hate to break it to you but I’m going to add one more to your list: the RFP.

Ready to get more productive? We got you. Find out our 6 favorite tools for improving your workflow.
Let’s be honest. Identifying your target client or customer isn’t easy. It sounds like it should be, but it’s not that simple.
No matter what situation you’re in, it’s highly likely that your sales process could be improved, but it’s difficult to know where to start or what to focus on. Thankfully, I’m here to help! Included are some of the most important aspects of the sales process that you should implement or improve.

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