Education Industry | Digital Marketing Blog | Perfect Search
Some websites need a full SEO overhaul. Others are on the right track but have some mistakes. Here are 5 common SEO mistakes to avoid to improve SERP results!

Students often look at schools years before they actually enroll. Like Drake pining for Rihanna, they're playing the long game. 

The technical and online education space is competitive. Find out how you can stand out of the crowd with competitor campaigns. 

In the world of digital marketing, there are so, so many acronyms. SEO, PPC, CTR, CPA, ROAS, RLSA, the list goes on and on. I hate to break it to you but I’m going to add one more to your list: the RFP.

The higher education decision journey has gone digital. Learn from 3 marketing professionals who work at universities across the United States.

If you've already studied up on the early stages of the higher education sales funnel, you're ready to hit the books on achieving your end goals. Class is now in session.

Besides looking up shark facts, prospective students are also using their access to information to search for colleges--and they’re starting those searches early. 

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