An Introduction to reddit Advertising
As the number of digital advertising channels continues to grow, it is important to be up to date with all them. One of the newer options is reddit.com, a website known as “the front page of the Internet”.
Target Audience: Emily McMahon, AVP of Digital Marketing at Eduvantis
Target Audience is back!
This month, the Associate Vice President of Digital Marketing at Eduvantis Emily McMahon spoke with us about her expert industry insights, advice for emerging marketing leaders, and deep love for Star Trek.
Now Easier to Become a Google Trusted Store
As of January 2015, Google announced that they have made the process of becoming a Google Trusted Store an easier process. If you or your client are an e-commerce site, becoming a Google Trusted Store will set you apart from your competitors in the online space.
Are SEO & Content Marketing Two Separate Strategies?
If you’re trying to decide what kind of online marketing company you want to work with to help catapult your company to the top, then you may have already done some research on recent trends in online marketing. One discussion that you may have seen come up a few times is the idea of content …
Emerging Advertising Platforms: Instagram and Snapchat
The explosion in social media usage on a global scale has paved the way for many purposeful and interesting advertising interfaces. Companies like Facebook, Twitter, and LinkedIn already have established paid advertising interfaces that many small and large companies readily incorporate into …
How to Track PPC Spend Using Steady Budget
There are several challenges that you are faced with when working for a marketing agency. One of the most prominent issues is how to stay on top of all the administrative (and, for lack of a better word, busy work) when you are managing accounts. You can spend a significant amount of your time …
How Facebook is Changing Social Media Marketing Strategies
If you’ve ever liked a brand or organization on Facebook, you may have noticed recurrent posts from their Page encouraging promotions or purchases. After receiving negative feedback from users about this particular practice, Facebook has stated that they will be decreasing overly-promotional posts …