Marketing | Digital Marketing Blog | Perfect Search

In the world of SEO, what people search for online matters. To search engines today, though, that’s an understatement. Why?

Enter: semantic search. 

If you've already studied up on the early stages of the higher education sales funnel, you're ready to hit the books on achieving your end goals. Class is now in session.

Besides looking up shark facts, prospective students are also using their access to information to search for colleges--and they’re starting those searches early. 

Google+ is over (except for this surprisingly active pepper lovers community)—but Posts on Google are in. Find out how you can use Posts on Google to promote your business.

Famous pets have taken Instagram by storm. What can the likes of Grumpy Cat and Doug the Pug teach us about marketing? As it turns out, a lot. 

While RFPs, preferred vendor lists, and prior relationships are still strong factors in hiring an agency, company culture is gaining traction as well.

Unlike Spiderman 3, this sequel won’t disappoint. Let’s dive deeper into typography, tone, and images and how they fit into your brand style guide.

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