Emily McMahon's Marketing Insights and Advice for Emerging Leaders

Target Audience is back!

This month, the Associate Vice President of Digital Marketing at Eduvantis Emily McMahon spoke with us about her expert industry insights, advice for emerging marketing leaders, and deep love for Star Trek.

The core principles of marketing in Mad Men aren’t very much different from those of modern digital marketing. In fact, a lot of Don Draper’s advertising mantras are still relevant and applicable to content marketing today.

Before your enterprise business can truly succeed in online advertising, you have to be able to decide what success is. Then, it's time to go beyond simple metrics.
Google lists 62,200,000 results for the search “resume tips,” yet I don’t believe that everyone knows exactly what hiring managers, recruiters, and HR professionals are looking for. It's time you find out.
Content marketing. If you definitely feel like you understand “content” and you’ve got a firm grasp on “marketing,” but the two words combined stump you, read on.

Pokémon Go is doing weird things to me. I’m walking around town for hours with my friends to catch imaginary monsters on the weekend. I’m purposefully taking longer routes back home from work to pass as many PokéStops as I can. I’m burning through my cell phone data in record time.

Ready to Take the Next Step?

Our digital marketing services will take your business to the next level.

Start your journey with a comprehensive site audit.

Call Email

Stay in touch with digital marketing & those who know it best.
Sign up for the Perfect Search newsletter.