Welcome to Target Audience, a new interview series about marketers, by marketers, and for marketers. In each Target Audience interview, we’ll pick the brains of marketing experts to learn more about their experience in the industry, insights they’ve gathered over the years, and which songs pump them up the most.
Even with limited budgets, associations can develop effective marketing strategies to promote their wide range of offerings--from membership to events. Learn the most important strategies, here.
Whether working with SEO, E-Commerce, or Social Media, Google Analytics Dashboards allow you to view your site's data in one place. Learn more with this guide.
Staying aware of emerging trends will drive sales and refine marketing strategies. Read for 4 e-comm trends you need to be aware of this new year.
Facebook Ads are the key to many successful paid social campaigns. Check out our list of four major reasons why the platform can drive success for any business.
E-Commerce shop brings in revenue
Amazon is the third-largest digital platform in the world. Learn why customers flock to Amazon and what this can mean for your digital marketing strategy.
The word brand is constructed
Creating a strong brand image can help your company stand out from the competition. Find out how you can use brand image to build a loyal customer base.

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