Paid Search | Digital Marketing Blog | Perfect Search
glove with covid-19 text across the front
Our Senior Analyst of Search & Social Strategy offers tips on navigating your digital presence during the coronavirus outbreak. Take a look for updates & advice.

If you've already studied up on the early stages of the higher education sales funnel, you're ready to hit the books on achieving your end goals. Class is now in session.

Besides looking up shark facts, prospective students are also using their access to information to search for colleges--and they’re starting those searches early. 

Google+ is over (except for this surprisingly active pepper lovers community)—but Posts on Google are in. Find out how you can use Posts on Google to promote your business.

Don't forget about responsive display ads. They're the unsung heroes of AdWords--and they should be part of your advertising strategy. Get the lowdown now. 

Dive into the A, B, C's of A/B testing and how your business can incorporate it into your digital marketing strategy now.

It should come as no surprise that weather can affect your business, especially if you have a brick and mortar establishment—but you don’t need to have a physical location to adjust your marketing strategy.

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