Paid Search | Digital Marketing Blog | Perfect Search
Targeting Teens: New Facebook & Google Ad Rules

Ah, adolescence. It was the best of times, it was the worst of times—and it was (and still is) a time of being easily influenced and not realizing it.

Stop overlooking Bing. Customize your SEO and PPC practices to ensure a Bing user is never the one that got away.

Always be testing. That should be every digital marketer’s motto. After all, almost every part of digital marketing can be tested.

The technical and online education space is competitive. Find out how you can stand out of the crowd with competitor campaigns. 

Google's rolling out a Chrome ad blocker. Find out what you should expect from this important--and surprising--update. 

Don’t let writer’s block get the best of you. Want to keep your Facebook ad copy fresh and engaging? Try something new.

While the days of typing in specific queries into a search engine and perusing the SERP are far from being over, consumers today want simplicity and ease when getting answers to their questions. That’s where conversational marketing comes in. 

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