Building an SEO Team: 4 Tips from Marketing Experts

This blog goes out to all the marketing leaders in new roles looking to assemble their first SEO team.

Keep on reading to learn more about the best SEO hiring tips and tricks from the Perfect Search playbook.

Facebook Is Rebranding – Should My Business?

On October 28, 2021, Facebook announced that it was rebranding itself as Meta Platforms, Inc. The official reason claims the name will better reflect their new “metaverse” rather than reflecting the name of only one of their social media platforms. However, this change comes during Facebook’s …

Semantic Search: Why Search Intent Matters for SEO

In the world of SEO, what people search for online matters. To search engines today, though, that’s an understatement. Why?

5 Common SEO Mistakes to Avoid

Many of our prospective clients approach us with the same problem: their websites can’t manage to rank highly on search engines despite their best efforts.   

Google’s 3 Strikes: How to Keep Your Ads Safe

Rolling out quality ads is like going up to bat in a baseball game.

Perfect Search Wins TWO Vega Awards!

We’re so excited to announce that Perfect Search won TWO 2021 Vega awards for best copywriting and SEM campaign. 

23 Google Ranking Factors You Should Know About

It’s speculated that over 200 different ranking factors determine a site’s performance on Google’s search engine results page (SERP). Some of these factors, such as domain authority, user experience, and click-through rate, are incredibly important to your page’s performance on the Google SERP.

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