Debunking the Myth of the One-And-Done SEO Project

Debunking the Myth of the One-And-Done SEO Project

Sadly, Adam Savage and Jamie Hyneman hung up their myth-busting hats in 2018 when the final episode of Mythbusters aired. Since then, we’ve been in a lawless wasteland of wild speculation in their absence.

Schema for SEO: Best Practices, Tools, and More

Leveraging schema markup is an essential step in SEO and helps search engines better understand the content that’s on your website.

A History of Google’s Core Algorithm Updates

These days, it can be hard to keep up with the seemingly endless Google’s Algorithm updates. It’s as if they’ve started doing their best Oprah impression: “You get an update! You get an update!” 

The Intersection of AI and Search: Why You Need Artificial Intelligence to Win in SEO

There’s always a bounty of opportunity and advancements in the search industry, but there’s also a paradox: the more room for growth, the harder it is to accomplish your goals.

How Your Company Can Utilize Google Analytics Dashboards

Google Analytics is a powerful tool that allows businesses to track all user data and behaviors that come through to their website. But…it’s a lot of information to take in.

Uncovering UX (Part 4): Best Practices for E-commerce and Retail

UX is extremely important for e-commerce sites–and is shown to have a direct impact on revenue and sales. If a customer finds the checkout experience confusing or frustrating, they could abandon their carts, causing you to miss out on a purchase. 

Uncovering UX (Part 3): Best Practices for Lead Generation

Optimizing your website for lead generation can seem like a daunting task. It can feel a lot more difficult to get a user to request more information or contact a representative (which entails giving up their personal information), than it is for an e-commerce website to make a sale. 

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