Marketing During a Recession—How to Ride Out an Economic Decline

When the economy slides into a downturn, one of the first things businesses do is cut costs, either in response to or in anticipation of decreased profits. The marketing department is often one of the first departments cut. Why?

It usually boils down to decision-makers who fail to understand how …

Google vs. DuckDuckGo

As you all are likely aware, there has been a recent concern over privacy since it was revealed that the NSA was compiling private information about people using information taken from companies like Google.  Whether or not these concerns will have any lasting effect is difficult to say, but there …

What is Shodan Search Engine?

What is Shodan Search Engine?

3 Best Local SEO Tips to Reach New Customers

Local SEO marketing is vitally important to the success of any local business, big or small. Whether you are selling services or products, the best way to attract new customers in 2013 is through Google. As a search marketing professional, I have seen local businesses reach new consumers, expand …

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