How Author Bios Add E-E-A-T Signals to Blog Posts

Even with impeccable content and strategic SEO, many neglect a powerful boosting strategy: author bios. They’re not just formalities but pivotal assets, often under appreciated.

Overlooking author bios diminishes content’s perceived expertise and trustworthiness, leaving potential SEO …

Dental Marketing Ideas & Case Studies

“Dentist” is searched 135,000 times in the average month. There are roughly 41,600,000 websites competing for the coveted search term at all times.

How to leverage online restaurant reviews

The impact of online reviews for restaurants on social sites such as Yelp and Urbanspoon is undeniable, and it’s simply bad business these days to ignore reviews.  Not only is it a poor business move, but there are actually advantages to responding and listening to reviews!  Doing so can allow …

Best Medical Marketing Tips of 2014

A strong medical marketing strategy should differentiate from strategies of other industries. The differences don’t need to be drastic, in fact, the foundation should be fairly similar, however, medical marketing comes along with its own set of industry challenges, standards and competition which …

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