How to Evaluate Your Marketing Agency and In-House Team for Better Results

A good marketing agency or internal team can be a catalyst for business growth and help scale your organization to new heights…or they can actually slow your organization’s growth by stubbornly clinging to outdated marketing tactics or not aligning marketing campaigns with business goals.

Maybe …

How to Design Video Creative for Social Media Affordably and Fast

I was recently invited to attend the Facebook Creative Connect in Chicago to learn more about creative partners and where digital ads are going. Facebook is trying to make it as easy as possible for marketers to crank out creative content fast and have partnered with specific companies to make …

Avoid These 3 Common Meme Marketing Mistakes

If the Internet were like a dine-in restaurant, memes would be the appetizers.

Four Tips to Improve Your Facebook Ads in 2019

With total U.S. digital ad spend overtaking television for the first time in 2017 and social media ad spend accounting for 25% of all digital advertising, it’s important to make sure your ad spend on Facebook and Instagram is being used to its full potential.

14 Digital Marketing Valentines to Fall in Love With

So. Valentine’s Day. It’s a holiday that evokes pretty polarizing response. You might believe that it’s a commercial scam perpetuated by Big Hallmark—or you might enjoy the opportunity to share your affection for loved ones.

How to Use Slideshow Facebook Video Ads to Elevate Your Advertising

Video advertising has saturated the market over the past year and the market for video advertising is expected to keep growing.

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