2021 dramatically changed how third-party cookies are able to track users and these changes are here to stay. If you haven’t paid attention to the news, it’s time to listen up - the loss of third-party cookies affects advertising strategy on all digital platforms.
With its explosive growth & range of content, TikTok seems like the Wild West of marketing. However, this app’s sharing potential is huge. Read to learn more.
Last year, Google launched the responsive search ads (RSA) beta, a new ad format that caused quite a bit of buzz in the paid search world. Learn more, here!
Instagram's growing ad share reminds us of the ever-changing landscape of social advertising. Check out these tips to take full advantage of Instagram Story ads.
Understanding Instagram Analytics doesn’t have to be as hard as it seems. Read on for more information on how you can use this tool to help your business.
How can you create social media videos in an affordable way? Read on to learn about 5 different tools you can use to create videos for advertising campaigns.
Using memes can be an effective way to communicate your brand and connect with your target audience. If you choose or change certain memes in poor taste, however, the results can be far from appetizing.

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