How Author Bios Add E-E-A-T Signals to Blog Posts

Even with impeccable content and strategic SEO, many neglect a powerful boosting strategy: author bios. They’re not just formalities but pivotal assets, often under appreciated. Overlooking author bios diminishes content’s perceived expertise and trustworthiness, leaving potential SEO gains on the table. Let’s uncover the influence of author bios on E-E-A-T and its role in maximizing SEO potential.

How to Use Slideshow Facebook Video Ads to Elevate Your Advertising

Video advertising has saturated the market over the past year and the market for video advertising is expected to keep growing.

How to Make the Most of Your Employee Review

Ah, employee reviews. It’s that wonderful time of year when you get to sit down with your manager to talk about your performance. Does that calendar invite make you nervous? 

Digital Olympus Recap: Leveraging Google Search Console’s New Indexation Coverage Report

Our Director of SEO & Content Justin McIntyre presented during today’s fall 2018 Digital Olympus conference. Sad you missed it? Don’t worry—we’ve put together a quick little SparkNotes summary for you.

Perfect Search Media Named a Best Tech Work Culture Finalist in the Timmy Awards

Forget the Emmys. We’ve got even bigger news. Perfect Search Media has been named a finalist in this year’s Best Tech Work Culture awards!

Your Guide to Choosing (And Designing!) the Best Landing Page

Let’s get real. There are a lot of elements to consider when creating a landing page. 

What’s the Difference Between Google’s 3 Advertising Brands?

A few months ago, Google announced the end of AdWords and the introduction of new brands: Google Ads, Google Marketing Platform, and Ad Manager.

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