The Top Conversion Goals for Association Marketing Leaders

Starting a new marketing position with an association can be intimidating, even for leaders with plenty of experience. Learn more about the conversion goals your marketing plan must cover.

Perfect Search Listed on Clutch’s Top Chicago Marketing & Advertising Companies

Perfect Search is listed on Clutch’s list of the highest-ranking Chicago marketing & advertising companies in 2018—and we’re pretty pumped about it.

Playing the Long Game: Social Media Advertising for Higher Education [Infographic]

Students often look at schools years before they actually enroll. Like Drake pining for Rihanna, they’re playing the long game. 

The Key Facebook Audience Targeting Options You’re Missing Out On

Facebook collects data on people’s likes and dislikes, locations, and so much more. This is advertiser gold since it allows you to target users in a highly focused way.

Life is a Team Sport

At Perfect Search, teamwork is at the top of our priorities. It’s no coincidence that this trait is included in both our company values and our differentiators.

5 Web Design Trends You Need to Know Now

Web design is constantly evolving. New trends and subtleties arrive every year, stretching our view of what’s in. 

Get the Lowdown on the New Snapchat Advertising

If you thought Snapchat advertising isn’t right for your business, think again. The new self-service Ads Manager is here. 

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