Perfect Search Wins a Hermes Award!
Big. News. Perfect Search won a 2018 gold Hermes award for outstanding display advertising campaign!
How to Improve Performance Max Ad Campaign Performance
Ready to improve your Performance Max campaign performance? Check out best practices, bidding strategies, and advice on when to bring in external help.
You Can Now View Your Ad Version History—Here’s What You Need to Know
In addition to the platform’s own facelift, you can now view your ad version history. Find out what this means for you.
What Facebook’s Move to Shut Down Partner Categories Means for You
Amid the ongoing discussions of Facebook’s data collection and use of personal data, the tech giant announced that it is sunsetting the ad targeting option Partner Categories.
3 Tips to Take Your In-Person Interview Skills to the Next Level
In digital marketing, it’s always important to understand who the customer is. The same concept applies to in-person job interviews.
More Than Just a Pretty Feed: Why Instagram Advertising is a Must
Facebook is for cringe-worthy mom comments, Snapchat is for the dog face filters, YouTube is for beauty tutorials, and Instagram is for #foodporn. Or are they?
How to Pick the Right Digital Marketing Agency for Your Business
We’ve all had that moment where we realize, “hey, I don’t have the tools or expertise to do this.” When a quick Google search or a call to your mom doesn’t help, it’s time to reach out to the experts.