Digital Marketing Blog | Industry Trends & News | Perfect Search
The Perfect Search Team Appreciation Society's picture
January 16, 2018

The newest member of the Perfect Search family, Emily Lutz, used to be a zookeeper and now she’s joined the wild, wild world of digital marketing. Get to know Emily!

Laura Cain's picture
January 11, 2018

Reusing or just slightly tweaking the same goals every quarter or year isn’t enough. Luckily for you, we have some helpful tips to keep in mind when creating new business goals for 2018.

Tim Wagner's picture
January 9, 2018

It’s a new year. It’s a time to wear more layers for your commute, pay attention to the increasingly important NFL games, and ensure your business is set up for 2018.

Laura Cain's picture
January 8, 2018

In the world of digital marketing, there are so, so many acronyms. SEO, PPC, CTR, CPA, ROAS, RLSA, the list goes on and on. I hate to break it to you but I’m going to add one more to your list: the RFP.

By The Perfect Search Business Development Team
January 4, 2018

Revamping your e-commerce advertising strategy? This infographic will serve as a guide to the buyer's journey and why it's so important to align your strategy with this classic marketing concept.

Kayla Hammersmith's picture
December 28, 2017

It's time to reflect on the year past. Sometimes, our favorite websites and apps do the reflecting for us. That’s where the Year in Review feature comes in. 

What our clients say

"We engaged with Perfect Search because they seemed like they would be a good partner for our business and from a cost perspective they were on…"
Chris Angell
Sr Director, Marketing Technology Operations US & EMEA

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We kicked off our holiday celebrations yesterday with a little wine, a lot of White Elephant gifts, and one very, v…

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RT : "Moz Survey Finds 64% of Marketers Agree Google is Becoming the New Local Business Homepage"…

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RT : 7 Search Ranking Factors Analyzed: A Follow-Up Study by

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Have you played around with Google's new tool yet? Our Manager of Copywriting & Content Str…

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So you know the SERP is mobile-first now. But did you know that Search Console updated their index coverage report…

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6d

If you needed yet another streaming video platform to add to your list, Facebook Watch just added some classic TV s…

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RT : The new feature works almost like a group message for sharing personal details that people might not be keen to sha…

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So thrilled to be named one of Clutch's Global Leaders of 2018! A big thanks to for the recognition, to…

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RT : Now introducing the newest report from Moz! Click below to download your free copy of The…

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Everything from your smartwatch to your fridge can be connected to the Internet of Things. By 2020, over 50 billion…

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RT : Here’s what happened when I followed Googlebot for 3 months by

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Wishing nothing bundt the happiest of birthday wishes to our Senior Designer Anna! (Shout-out to for…

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If you work in SEO and are totally daunted by AdWords, take a deep breath. Watch this Whiteboard Friday. And see wh…

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Thanksgiving wasn't all gobbles--you might've seen some wobbles in your search traffic. If you're suspicious, read…

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Thanksgiving is behind us, but we're still feeling thankful (and very full from all those leftovers). Wondering wha…

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Didn't finish your holiday shopping on Black Friday? Never fear. Cyber Monday is here--and here are all of the best…

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It's almost the end of the year! Time to prep for your employee review with tips from our HR Manager Nicole.

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Happy Thanksgiving to you & yours! Today, we're thankful for our friends, family, food, and, of course, Perfect Sea…

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Black Friday has transcended a single day. While the crowds have decreased, the shopping deals have increased. Give…

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You might be doing a lot of Facebook scrolling the rest of this week. Notice any Facebook Slideshow ads? It's time…

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Wondering if your ranking dips are from Google's ever-changing SERP format? This thorough Moz post breaks it down.

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Have you been playing around with Google's new tool? Us too. If you're confused by some of…

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2w

There's so much content published every day, yet most marketers feel like their strategy isn't effective. Solution?…

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2w

Guess what? BIng Ads now offer a 3rd headline and 2nd description (just like Google!). And guess what else? To make…

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3w

RT : The Advanced Guide to Keyword Clustering by

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It's almost 2019. (Yes, 2019! Time flies!) Wondering what the future holds for SEO? Mobile-first is still a big dea…

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RT : Copywriting & Content Strategy Internship with for SP19; Deadline 11/28/18. Details in Nittany Lion…

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Wishing a very happy belated birthday to Quinn, Manager of Search & Social Strategy! Thanks for all your PPC and Mi…

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3w

RT : Google launches portal to help developers build modern web sites by

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1mo

Calling all college students! It's not too late to apply to our winter internships. From digital marketing to copyw…

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