Digital Marketing Blog | Industry Trends & News | Perfect Search
The Perfect Search Team Appreciation Society's picture
November 21, 2017

Business Development Associate Ben Temple’s childhood dream job was becoming a dump truck driver. Clearly, his career path took a turn—and we’re glad to have him.

Stephanie Castillo's picture
November 17, 2017

Do you have a small business or a company with multiple brick-and-mortar locations? If so, it’s imperative that you’re actively optimizing your website using local SEO strategies. 

The Perfect Search Team Appreciation Society's picture
November 15, 2017

The Fall 2017 Perfect Search Junior Analysts (and Junior Copywriter!) are gifts from the intern gods. We’re obsessed with them—and we know you will be, too. 

November 7, 2017

 Journalists assume their readers are busy and have other priorities. You should too. Learn how to steal newspapers’ best practices for easy-to-read valuable content that retains readers and builds an audience for your brand.

Drew Gorenz's picture
November 2, 2017

There’s a wealth of published research on the art of persuasion and how people make decisions. While this sounds like something you glossed over in Psych 101, it has real-world consequences—especially in the e-commerce industry.

Courtney Culligan's picture
October 31, 2017

While link building can take precious time and resources, there’s a simple way you can build your backlink profile—without taking over your whole to-do list. 

What our clients say

"The Perfect Search team members are great adapters. When we began our engagment, our site was a national e-commerce store…"
Jamie Hoffman
Director of Marketing & Sales

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We kicked off our holiday celebrations yesterday with a little wine, a lot of White Elephant gifts, and one very, v…

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RT : "Moz Survey Finds 64% of Marketers Agree Google is Becoming the New Local Business Homepage"…

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RT : 7 Search Ranking Factors Analyzed: A Follow-Up Study by

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Have you played around with Google's new tool yet? Our Manager of Copywriting & Content Str…

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So you know the SERP is mobile-first now. But did you know that Search Console updated their index coverage report…

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If you needed yet another streaming video platform to add to your list, Facebook Watch just added some classic TV s…

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RT : The new feature works almost like a group message for sharing personal details that people might not be keen to sha…

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So thrilled to be named one of Clutch's Global Leaders of 2018! A big thanks to for the recognition, to…

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RT : Now introducing the newest report from Moz! Click below to download your free copy of The…

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Everything from your smartwatch to your fridge can be connected to the Internet of Things. By 2020, over 50 billion…

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RT : Here’s what happened when I followed Googlebot for 3 months by

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Wishing nothing bundt the happiest of birthday wishes to our Senior Designer Anna! (Shout-out to for…

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If you work in SEO and are totally daunted by AdWords, take a deep breath. Watch this Whiteboard Friday. And see wh…

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Thanksgiving wasn't all gobbles--you might've seen some wobbles in your search traffic. If you're suspicious, read…

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Thanksgiving is behind us, but we're still feeling thankful (and very full from all those leftovers). Wondering wha…

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Didn't finish your holiday shopping on Black Friday? Never fear. Cyber Monday is here--and here are all of the best…

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It's almost the end of the year! Time to prep for your employee review with tips from our HR Manager Nicole.

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Happy Thanksgiving to you & yours! Today, we're thankful for our friends, family, food, and, of course, Perfect Sea…

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Black Friday has transcended a single day. While the crowds have decreased, the shopping deals have increased. Give…

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You might be doing a lot of Facebook scrolling the rest of this week. Notice any Facebook Slideshow ads? It's time…

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Wondering if your ranking dips are from Google's ever-changing SERP format? This thorough Moz post breaks it down.

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Have you been playing around with Google's new tool? Us too. If you're confused by some of…

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There's so much content published every day, yet most marketers feel like their strategy isn't effective. Solution?…

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Guess what? BIng Ads now offer a 3rd headline and 2nd description (just like Google!). And guess what else? To make…

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3w

RT : The Advanced Guide to Keyword Clustering by

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It's almost 2019. (Yes, 2019! Time flies!) Wondering what the future holds for SEO? Mobile-first is still a big dea…

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RT : Copywriting & Content Strategy Internship with for SP19; Deadline 11/28/18. Details in Nittany Lion…

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Wishing a very happy belated birthday to Quinn, Manager of Search & Social Strategy! Thanks for all your PPC and Mi…

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3w

RT : Google launches portal to help developers build modern web sites by

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Calling all college students! It's not too late to apply to our winter internships. From digital marketing to copyw…

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